Generative AI (GenAI) has become increasingly integrated into marketing and communication careers, and even our daily lives, with the rise of various text-to-image, text-to-video, & text-to-text tools. As digital marketers find new and innovative ways to keep up with the trends, and specifically GenZ in a quick-changing popular culture scene, how are they reacting to the rise of GenAI?
Arts and cultural organizations are becoming increasingly aware of their climate impact, and many are taking action to reduce harm. Tracking, reporting, and offsetting emissions may seem like an overwhelming feat for small or mid-sized organizations, but emerging blockchain technology may help make the process more efficient and reliable.
As previously foreshadowed by Samantha in an article written in July of 2023, TikTok: Opportunity and Risk, TikTok has been under a microscope from governments across the globe for quite awhile. The analysis provided in her article is still relevant today given the recent vote to ban TikTok, and the United States House moving forward to force Chinese state-owned TikTok company ByteDance to sell their ownership of the U.S. version of TikTok, or lose access to the United States TikTok market. To fully understand the situation, this article will recap TikTok’s controversial Privacy Policy and the 2023 testimonies, and also discuss the current governmental situation surrounding the ban.
Digital strategy has become a buzzword after the explosion of AI in the last 18 months. Yet, it is not about AI. AI has been the tipping point for organizations and professionals to recognize that they must update or create a digital strategy for success. Digitally-forward arts organizations already have a digital component as part of their strategic plan. Read more to understand the need for technology to be a core component of strategic plans and operations.
This month, the United States federal government is placing increased scrutiny on big tech regarding privacy, security, and market competition. While the Department of Justice files an antitrust suit against Apple for its hold on the smartphone market, Congress makes a bold statement with legislation potentially banning TikTok in the U.S.. Meanwhile, Reddit’s initial public offering may signal a move for tech companies to go public. In the world of entertainment, innovative tech brings scent to the gaming experience, and artists explore blockchain to compete with music streaming platforms.
This is the second installment of research relating to digital equity and arts communities. The research discusses the potential role of media and digital arts in the fight toward digital equity, compares barriers to digital participation with arts participation, and explores the role of libraries as critical players in combatting digital inequity.
how does digital inequity impact the arts sector and how might the arts sector respond to the digital inequities in their communities? This research was compiled under the belief that the arts can have a role in combatting issues of equity and inclusion outside the field of arts and culture. The arts’ role in the broader public sphere can improve the lives of all members of a community. The hope for this research is to begin to understand how that can begin to take shape to address digital inequity.
Geographic Information Systems (GIS) applications can connect museums with their communities in ways that make project management and decision-making informed and strategic. There are numerous ways that GIS maps can be used—they can provide a picture of who is visiting the museum and how they are interacting with the space once they are there. Additionally, they can aid visitors with their experience of museum collections.
This case study examines Deaf West Theater. Through weaving “American Sign Language (ASL) with spoken English to create a seamless ballet of movement and voice.”, Deaf West teaches through practice that (1) Language and linguistic identity can indeed advance and strengthen storytelling and (2) Audiences want to see linguistically diverse and accessible stories.
Through a narrative-focused approach to digital placemaking, users gain an understanding of the environment they inhabit and perhaps a sense of “home.” However, A true collective experience cannot take place when certain populations lack the access and/or ability to participate in events, particularly in a digital space. Digital inequity has been entrenched as a significant barrier to education, employment, healthcare, and commerce in the 21st century.
Language-based diversity and the related questions of physical accessibility are regularly left out of these conversations; whether conscious or not, DEI efforts in popular arts and media regularly function on the outskirts of language-based representation and accessibility. For members of minority and underrepresented demographic groups, representation in arts and entertainment not only impacts how the world sees them, but guides how they see themselves.
Natural Language Processing is used by a variety of institutions, including the fine arts. For a review on its origins and use, read this article. Many museums are employing professional translation services. For instance, the Field Museum in Chicago uses a company called Multilingual Connections, and the Denver Botanical Gardens, South Florida Science Center, and the Metropolitan Museum of Art use a company called Eriksen Translation. That is, museums must pay for professional human translators in order to offer material in multiple languages. Besides machine translation’s promise of museums’ ability to better serve communities in America, the international museum industry also thrives off the ability to offer people a window into culture and identity that isn’t possible without accurate translations. The significant reduction of costs that would occur if machine translation improved would offer museums the ability to broaden their offerings and expand their visitor experience beyond their current capabilities.
In a world where Siri can set alarms, give us directions, and look things up, shouldn’t machine translation be better by now? How does machine translation work? Why are museums still using human translation? And most importantly, what happens when machine translation is good enough that museums and other arts enterprises can use it without human oversight? Regardless of its shortcomings, Natural Language Processing has made profound developments within the past 5 or 6 years. While there is still much to be improved on, its integration into everyday life personally and professionally shows that this technology will only experience improvement in the future.
