With many arts organizations and artists already feeling behind in their digital presence (‘Is it already time to update the website again?’), Google’s AI Overview might be baffling—not only because it's been adopted so quickly, but also because it feels unpredictable. How are arts organizations showing up (or not) in AI search? To find out, contributor Cole Schubert conducts an experiment by running four search queries on six of the top artistically vibrant cities in the United States.
In this month’s edition of Byte-Sized Culture, lead researcher Julia Srnec writes about the impacts of AI on search discoverability, UNESCO and ICOM’s findings from their latest survey, Global Survey on the Use of Artificial Intelligence in Museums, and how advancement in animatronics is changing immersive entertainment experiences.
Former AMT Lab Chief Editor of Research Ziqi Xiang explores how hallucination and understanding in the age of artificial intelligence (AI) impacts artistic creation and the value of art. He shares his preliminary modeling of this thought-provoking academic problem.
In Part 1, our research team examined the history immersive entertainment industry in the United States, and current challenges facing immersive experience creators. Part II dives into the results of our online survey and findings based on interviews with industry experts. To gain insights into the audience perspective, an online survey was launched on January 17, 2026, examining overall engagement with immersive entertainment. The survey revealed a thematic overlap between immersive audiences and traditional entertainment preferences. Ultimately, a “one-model-fits-all” approach to immersive entertainment would be limiting, and our research supports the need for a fourth model called the Immersive Plaza.
There has been a growing trend of large, spectacular straight play productions based on popular intellectual property. IP-based theatre is a way for corporations to super-serve fans in a way that keeps them coming back to the original material. IP-based theatre productions, like Harry Potter and the Cursed Child, Stranger Things: The First Shadow, and The Hunger Games: On Stage, use spectacle to encourage fans to buy tickets.
With many arts organizations and artists already feeling behind in their digital presence (‘Is it already time to update the website again?’), Google’s AI Overview might be baffling—not only because it's been adopted so quickly, but also because it feels unpredictable. How are arts organizations showing up (or not) in AI search? To find out, contributor Cole Schubert conducts an experiment by running four search queries on six of the top artistically vibrant cities in the United States.
In this month’s edition of Byte-Sized Culture, lead researcher Julia Srnec writes about the impacts of AI on search discoverability, UNESCO and ICOM’s findings from their latest survey, Global Survey on the Use of Artificial Intelligence in Museums, and how advancement in animatronics is changing immersive entertainment experiences.
In this month’s Byte-Sized Culture, lead researcher Julia Srnec examines artificial intelligence (A.I.), and how it is gaining traction in the arts. Legislation, funding for arts and technology research, and ethical museum-centric practices pave a future for how artists and organizations will navigate these significant changes to the industry.
This Women's History Month, AMT Lab highlights five groundbreaking women redefining the intersection of arts and technology across disciplines spanning new media, algorithmic theater, performance art, music activism, and artificial intelligence. Each trailblazer has used the tools of her time to challenge who gets to be seen, heard, and represented. Their collective body of work makes clear that the future of art and technology will be shaped, in no small part, by women who refused to wait for a seat at the table.
This article investigates how artificial intelligence aids in the preservation of traditional music, using the Chinese Harp (Konghou) as a key example. It explores the technology's opportunities and challenges through an examination of existing models like Folk RNN for Irish music and MusicMamba for Chinese traditional music
What is the world if not a collection of stories? And, what is a globalized world without the capacity to share those stories across cultures, borders, and languages? Dubbing has long served as a bridge between screens and diverse audiences. However, as with every technological shift, we now find ourselves entering a new era: artificial intelligence. What challenges does this emerging paradigm present to the entertainment industry with regards to dubbing?
Educators are grappling with the challenge of integrating AI into classrooms, fearing that these systems might replace traditional learning methods rather than enhance them. This brings us to the question: what barriers prevent educators from implementing artificial intelligence into their curriculum, and how can they be addressed?
January ushered in a new year with sweeping disruptions in media, journalism, and public humanities. Technology-driven partnerships, staff cuts, and mergers have redefined the online media landscape kicking-off 2025, calling into question journalism’s position in an age of generative AI. Read the highlights below.
More than 400 years after Shakespeare’s death, his works remain essential to theatre as we know it. Now, emerging technology is changing the way we interact it. From extended reality to artificial intelligence, audiences can now immerse themselves in performances and extract meaning from texts in ways never seen before.
As AI continues to integrate into our everyday lives, how does it impact our creativity? Many researchers and scholars agree that the technology may promote significant opportunities in this space. By introducing novel ideas and opportunities to users, it may be most effective as a tool to augment, rather than replace, human creativity.
With AI’s ability to automatically produce content and process complicated datasets with high accuracy, museums worldwide are exploring ways in which this innovative technology can help them better achieve their missions and advance accessibility efforts. Through case studies, learn about three applications of this technology: content digitalization, language accessibility, and visual description.
How will AI-generated content transform the entertainment industry? And what are the impacts on employment, content development, budgets, contracts, legislation, and privacy rights? Part II of this research by Heinz College Master of Entertainment Industry Management students provides an in-depth analysis of survey and interview data from entertainment lawyers, educators, and other industry professionals.
As exemplified by the Hollywood strikes of 2023, we find ourselves in a new era of Artificial Intelligence in film and television. While studios are looking to cut costs, performers seek job security, and consumers seek quality content. Through research conducted in collaboration with facial motion capture technology provider Faceware Technologies Inc., Master of Entertainment Industry Management students at Carnegie Mellon sought to gain insight on how AI-generated content will transform existing industries, including how this technology could affect employment in the entertainment industry, content development, budgets, contracts, legislation, and privacy rights.
September’s headlines saw a change in temperature to the arts and tech worlds. Brand new AI programs hit the scene, making strides in multimodal capabilities, problem solving, and even scheming. Court cases and government bans have spelled doom for some social media platforms while giving a significant boost to others. Meanwhile novel methods of engaging with arts in communities are being tested, from state-level prescriptions to turning entire neighborhoods into galleries.
Studies focused on the “artistic” aspects of generative AI reveal negative bias, and a preference for human creations. None of these studies, however, account for the multimodality of comic books: text and image. Is a human-written story a mitigating factor for readers? Is it feasible for writers to become “AI comic book artists" or will consumers drive AI imagery out of the market altogether? Given the multitude of information making it difficult to discern how comic book consumers perceive AI imagery, the following provides first-person research by generating an AI comic and conducting a survey on unsuspecting comic book customers.
This month, it’s hard to find a headline that doesn’t mention “AI.” For artists and arts managers, it can now be integrated in every aspect of our work - from creation, to promotion, and general administration. Even your iPhone may soon have AI features integrating messages, calendar, photos, and other personal content. In both music and visual spaces, artists are finding ways to push back on unethical use – while some take legal action, others call for change through the spaces they share their work.
Once again, AI continues to be front of mind this month. While companies expand AI functionality, artists call for protection of their likeness, and consumers call for accurate information. Meanwhile, cyberattacks evolve, and arts enterprises with high profile clients are challenged to respond. Looking at organizational workflow, popular tools like Canva are expanding to become a “one-stop shop” for design needs.
