TITA's Back With New Blood

"Boxhead Mea Culpa" from Mr. Boxhead on Flickr.comOkay, okay...I have to start by apologizing.  Brad transitioned into his new position at the end of January, and Technology in the Arts went silent for many weeks. What happened?  I think if we are honest with ourselves, then we have to admit that we had come to rely on Brad to carry the social media torch for TITA - blogging, podcasting, Twitter, Facebook, etc.  During his transition, many of his responsibilities were re-distributed to other staff members (oh, the joys of a hiring freeze) - but the social media fell by the wayside.

No more!  We're back, and we've brought new blood with us. Starting tomorrow, Social Media Assistant Thomas Vannatter will be coming at you twice a week with bloggy insights. Apparently, he has a major hate-on for Twitter, so this could get interesting!

Thomas will also be working with us to manage and refine our content strategies for the various social media tools we use. We will be working through questions like:

  • Should we be discussing/sharing different content on our Facebook Page than we do with our LinkedIn Group?  If so, what factors should influence the decision regarding where to share which types of content?
  • If we share an RSS feed that grabs the best articles on the net regarding technology in the arts, then what content should we be sharing through our Twitter feeds?
  • How should the social media strategies for service organizations differ from producing, presenting and other types of arts organizations?

So over the next two months, you will see a new, evolving strategy for Technology in the Arts.  Please, let us know what you think as we move forward.

By the way, Brad is not dead to us.  He and Jason Hansen will continue to produce the Technology in the Arts podcast on a monthly basis - so stay tuned!

No Comment - Bloggers Should Let Their Readers Respond

The other day, a colleague shared with me a link to a post on Lee Rosenbaum's CultureGrrl blog speaking out against the recent the call for a U.S. "culture czar."  While I see where she is coming from, I wanted to share with her and my fellow readers some thoughts regarding the issue.  Imagine my surprise when I discovered that there is no place to post a comment.  The only option is to engage Ms. Rosenbaum in private discourse via e-mail.  Here is an entire blog post devoted to providing a counterpoint to other online voices, and yet the author provides no opportunity for her readers to engage her and her readers in a public discussion. As my fellow texters might scribe, "WTF?" Okay, I'm gonna get up on my soapbox here for minute.  We've all heard about Web 2.0 and the cuture of sharing, etc.  We drank the Kool-Aid and started blogging, podcasting, social networking, posting social media, creating wikis - experimenting with a variety of forms for sharing content with each other.  For many of us, there is an understanding that this online sharing is of a reciprocal nature.  If you throw your content out into the universe, then you cannot truly engage with anyone until you allow them to respond.  And for the record, a private e-mail doesn't cut it.

What if someone doesn't agree with you? That's okay. We frequently encounter people who do not agree with us, but that doesn't stop us from engaging in conversation. In fact, disagreement is not necessarily a negative thing. When approached from an inquisitive stance, disagreement may lead to clarification, exploration, and possible consensus.

And if someone out there on the Web responds to you in an insulting or derisive manner, you have three options: 1. Respond to them. 2. Take the "high road," and let your readers respond to them. 3. Delete the comment.

Now, I am not saying that Ms. Rosenbaum deliberately does not want her readers to engage her and each other in public discussion of her ideas. Maybe she never considered the implications of not allowing comments to her blog.

Ironically, there is a "Share This" icon at the bottom of the posting - so that you can share the author's thoughts with all of your friends and colleagues. Wouldn't it be nice if she returned the favor?

More Proof - "Free" Can Have Value

11816532_5ca1075282_bI've stated on our blog and podcast many times that you can offer your content for free without devaluing that content. Frequent followers will recall two interviews with independent musician Jonathan Coulton (podcasts #38 and #55), who has given most of his music away and still manages to make a decent living. (I cannot define "decent" exactly, but I imagine he does quite well for himself.)

Well, thanks to Amazon's 2008 best-selling albums list, I have even more proof that free does not equal worthless. According to ReadWriteWeb, the best-selling album in Amazon's MP3 store for 2008 was Ghosts I-IV by Nine Inch Nails. Interestingly, that same album was available for free (and legally!) in March via BitTorrent under the Creative Commons Attribution-Noncommercial-Share Alike license.

This means that either: A) People ignored the fact that the album was available for free and opted to pay, or B) people downloaded the album for free and paid after listening because they felt it was worth the money. A third option, of course, is that people were just too dumb or lazy to figure out how to use BitTorrent. This, however, is unlikely. After all, this is the fan base for Nine Inch Nails we're talking about here... not Frankie Valli and the Four Seasons.

This is not to say that opera companies should start giving away tickets. I'm simply saying that arts organizations might consider lightening up a bit when it comes to offering content online.

("Free LSD" photo courtesy of corypina's Flickr stream.)

2009 MUSE Awards Call for Entries

The AAM Media and Technology Committee announces the 20th annual MUSE awards competition. Presented to institutions or independent producers which use digital media to enhance the museum experience and engage new audiences, the MUSE awards celebrate scholarship, innovation, creativity and inclusivity. Projects must be produced by or for a museum, including websites, podcasts, multimedia installations, interactive kiosks in the museum, cell phone audio tours in a garden, etc. Winning projects for each category are chosen by an international group of museum media professionals and the awards will be presented at the AAM annual conference in Philadelphia, PA from April 30-May 4, 2009. museawardslogo

Online applications must be submitted January 31, 2009.  If you have any questions please contact Sarah Marcotte, MUSE Awards Chair.

Leaving CAMT

hulkAfter three years with CAMT, I will be stepping down as director of projects and marketing to begin the next phase of my career. On January 19, 2009, I will become the Web Content Manager for Carnegie Mellon's Heinz College. I'll be in the same building as CAMT, but it saddens me deeply that I will no longer be working with our many great clients and partners. Connecting with so many amazing people is just one of the numerous reasons I have thoroughly enjoyed my experience with CAMT.

Through January 9, 2009, I will continue to be the CAMT contact for new projects. After January 9, 2009, Josh Futrell will be your contact for both project and support issues. You can reach him at support@camt-hosting.org (support items) and camt@artsnet.org (project items).

For the time being, I will continue to post on the Technology in the Arts blog and host our bi-weekly podcast. So please continue to contact me at podcast@technologyinthearts.org with questions and tech updates.

(NOTE: The image above is from the late 70s TV version of The Incredible Hulk. To add to the sad departure atmosphere, click below to listen to the walking away song from the show.)

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Call for Session Proposals - 2009 Technology in the Arts: Canada

Proposals for sessions and workshops are currently being accepted for the 2009 Technology in the Arts: Canada Conference to be held in Waterloo & Stratford, Ontario from May 10-12, 2009. This year's conference is being held in conjunction with the Canada 3.0: Defining Canada's Digital Future Conference. The deadline for submitting your proposal is Monday, January 19, 2009.

The conference has two primary types of programming - Hands-On Training Workshops and Breakout Sessions.

  • Hands-On Training Workshops: Sunday, May 10th: Held in a computer lab environment on the University of Waterloo campus, Waterloo, Ontario, these workshops will provide "nuts & bolts" instruction to guide participants through technical processes toward concrete solutions to work-place challenges. Each hands-on workshop will last 2 hours and 30 minutes. Workshop leaders should anticipate using 25% of the time for informational lecture and the remaining 75% of the time for hands-on instruction.
  • Breakout Sessions: Monday, May 11th & Tuesday, May 12th: Held in breakout rooms at the Stratford Rotary Complex, Stratford, Ontario, conference sessions may use a number of possible formats to cover relevant issues relating to the use (or potential use) of technology in arts, heritage or cultural management and/or production. Breakout sessions will last 1 hour and 15 minutes.
  • Proposal Criteria: A panel of arts and technology practitioners will review all submitted proposals to select the final program in late January.  Sessions will be selected based on the following criteria:

  • Exploration of new or compelling ideas, technologies or practices
  • Speakers' expertise and/or experience with the topic
  • Session's relevance to the conference
  • In addition to the above criteria, the panel will be charged with selecting workshops and sessions with an eye toward providing a well-rounded program of topics and ideas for conference attendees that will include managers, staff and artistic/curatorial personnel from the arts, heritage and cultural sector, as well as individual artists.

    SUBMIT YOUR SESSION PROPOSAL ONLINE HERE

    Benefits for Presenters: Presenters will receive complimentary access to the conference for the day on which they present, and discounted registration for other days they wish to attend.  All session participants will be responsible for their own travel and hotel expenses.

    Proposal Components: To be considered, proposals must include the following information:

  • Session title
  • Session type - Hands-On Training Workshop or Breakout Session
  • Session format - For Breakout Session proposals only
  • Description of proposed session
  • Explanation of relevance to the conference
  • Contact information for session leader
  • Other potential presenters and what expertise they would add to the session
  • Not an expert? You don't have to be!  Here are some tips for putting together a session.

    Questions? Contact us.

    The 2009 Technology in the Arts: Canada Conference is a partnership between the Centre for Cultural Management at the University of Waterloo and the Center for Arts Management and Technology at Carnegie Mellon University.

    Home Page Call To Action Survey

    Though it might be debatable, it's a commonly held belief that the home page is the most important page of a Web site. A home page must quickly communicate the soul of an organization to a visitor and provide a visitor with easy access to relevant information. Often, it is the most vital and heavily trafficked piece of real estate on your organization's Web site. We recently wondered: how effectively are performing arts organizations in the field using their home pages?

    We conducted a survey that examined three common calls to action that we believe all performing arts organizations should have prominently placed on their home page:

    • ordering and purchasing tickets
    • donating or contributing money
    • joining or subscribing to a mailing list or newsletter

    These are three actions that most performing arts organizations want their Web site visitors to be easily take. So, just how easy are their home pages making it?

    We were also curious to see how many organizations were still using splash (Flash introductions or animations, slide shows, etc.) or landing pages that delay the visitor from getting to the actual home page.

    Click past the jump for more information on how we conducted the survey and for the results.

    Methodology In all, we looked at 450 home pages of performing arts organizations across the United States. All 50 states and the District of Columbia were represented. There was a mix of dance, theatre, musical theatre, opera, symphony, and choral companies.

    We asked two different people to review each home page for links or areas relevant to the three calls to action described above. They then scored each call to action using a scale of 0 - 5:

    0 - Not on home page 1 - Hardly noticeable 2 - Somewhat noticeable 3 - Noticeable 4 - Very noticeable 5 - Immediately noticeable

    We also asked reviewers if there was a splash or landing page prior to the home page. Finally, we gave the reviewers an opportunity to provide any general comments or thoughts on the home page and its design.

    The Reviewers We used workers on Amazon.com's Mechanical Turk service to perform the reviews. 44 unique workers participated in the survey responses. At least two unique workers reviewed each home page.

    I'll be talking about our experience with Mechanical Turk in a later blog post. To summarize, Mechanical Turk is a service that allows you to set up and pay workers for completing repetitive, simple tasks, such as a survey, that can be accomplished by a human computer operator.

    Because of this crowd-sourcing approach, we manually reviewed the resulting data. We investigated and eliminated some data points due to inaccuracy or due to large discrepancies between to the two individual reviews for a home page. Ultimately, we ended up with valid reviews for 429 of our 450 home pages.

    Results The detailed results are below. I was surprised at how well performing arts organizations are doing at making tickets available online. The results are quite strong in that area. The fact that 4.9% of organizations still have splash pages makes me cringe a bit, since I am completely against them. (Why make your users work harder to get to the information they care about?)

    Another area where the results surprised me was the reviewer comments. The comments were optional and required that the reviewers spend some additional time to complete their response; given the nature of working as an Amazon Mechanical Turk, time equals money. Some of the comments were really in depth and revealing. This might be a reflection on the quality of the Mechanical Turk service, but it could also be due to the reviewers being excited about contributing and giving feedback to performing arts organizations.

    If anyone has any questions about the results or would like any additional information about the methodology used in this survey, please post a comment.

    Download Raw Call To Action Survey Data (CSV)

    Overview
    # of Home Pages Reviewed 429
    Splash Page
    % of Sites with Splash Page 4.90%
    Ordering and Purchasing Tickets
    Average Score 3.0
    % of Home Pages with a Score of 0 16.8%
    Donating or Contributing Money
    Average Score 2.5
    % of Home Pages with a Score of 0 21.9%
    Joining or Subscribing to a Mailing List or Newsletter
    Average Score 1.6
    % of Home Pages with a Score of 0 38.7%
    Reviewer Comments
    % of Reviews with a Reviewer Comment 36.60%
    % of Comments that were Positive or Neutral 54.1%
    % of Comments that were Negative 45.9%

    Female Artists Still Earn Less

    Female ArtistAccording to a research note released last week by the National Endowment for the Arts, women artists still earn less than men. Women artists earn roughly 28 percent less than men in non-performing artistic jobs, the report states. Female performing artists, though, approach parity, earning about $.96 for every dollar earned by male performers.

    While I did not expect the pay for women artists to match that of men (though I certainly wish it did), I am surprised that women earn more than 25 percent less.

    NEA research notes are summaries of "current statistical information," according to the agency's Web site.

    Read the full document (PDF) at the NEA's site.

    Photo: http://flickr.com/photos/amayzun

    Want to Play at Carnegie Hall?

    How do you get to Carnegie Hall? Practice... or win a YouTube contest! (Insert rimshot here.) In what might be described as American Idol for the classical music crowd, YouTube yesterday announced YouTube Symphony Orchestra, a collaboration with several classical music organizations.

    The London Symphony Orchestra plays the Internet Symphony No. 1 "Eroica" - for YouTube, conducted by Tan Dun.

    Through January 28, 2009, musicians of any skill level can submit a video performance of a work by composer Tan Dun (Crouching Tiger, Hidden Dragon). The performances will be rated by judges and YouTube users, and the finalists will be invited to participate in April's YouTube Symphony Orchestra summit and perform at Carnegie Hall with conductor Michael Tilson Thomas.

    YouTube Symphony Orchestra also offers a collection of online tools for learning and rehearsing the new Dun piece.

    Rosin your bow, head on over to YouTube Symphony Orchestra and start practicing.

    Holiday Downtime? Brush Up on Tech

    While the holidays can sometimes seem very busy (especially if you're a dance company producing 'The Nutcracker'), there is typically a great deal of office downtime. Therefore, I'm issuing a challenge this holiday season: Pick one tech-related skill you'd like to learn and use any downtime to get cracking. It doesn't have to be anything particularly difficult. Maybe you work with Excel for budgeting, and you'd like to know more about advanced filtering options. Perhaps you'd like to learn some basic HTML so you can tackle your own Web updates rather than passing them off to sit in a queue.

    Whatever the skill you'd like to learn or refine, I'm here to help. Contact me with your holiday tech education wishes, and I'll send you some information and links to steer you in the right direction.

    Don't just sit around drinking eggnog and making garland hats this holiday season. Brush up on your tech skills!

    (Photo Credit: Scott Beale / Laughing Squid)

    Will You Go? New Patron Facebook Tool

    Gene Carr, founder and president of Patron Technology, recently blogged about his company's new Facebook app for New York arts groups and audiences. The app, i'll go!, is a free downloadable tool that provides users a way to connect around events and organizations a way to encourage first-time attendance through Facebook-only discounts.

    See a screenshot of the event search interface after the jump.

    Searching for an event using the Facebook 'i'll go!' app.

    As this app is in beta, I'd strongly encourage New York organizations and audience members to install it and give it a go. If the app catches on, Carr says Patron will expand the tool to include other cities.

    Find our more about i'll go! at the app's Web site.

    Storytlr.com - Site To Watch

    Storytlr.com is a completely free Web site that can bring together content from various source feeds (Facebook, Flickr, RSS feeds, Twitter, Vimeo, YouTube, and many more) and allow you to create a Web site from them. Or, you can create an embeddable widget of the streaming content, which Storytlr calls a Lifestream, and place it on your existing Web site. What set Storytlr apart, though, is that it can also take these feeds and turn them into stories. The stories are photo-album style renderings of your feeds during a particular period of time. I'm not quite sure I can do descriptive justice of what stories are like, so you can check out this example Storytlr story, on your own. Bottom line, though, is the story mode is an easy, attractive way to present your feeds to your audience. And, these stories can be made available on your free Storytlr Web site or embedded as widgets on your existing Web site.

    Do you want to get a sense of what life was like at the Center for Arts Management and Technology in October 2008? Take a peek at our story. Even with only a few feeds (using 3 staff member Twitter feeds and CAMT's Flickr account) we created a story that, especially around the time of the 2008 Technology in the Arts Conference, shows what October was like for us.

    An extremely informative backend demo video of Storytlr has been created by Storytlr user Molly McDonald of DemoGirl.com.

    Jump past the break to see ideas for possible uses of Storytlr at arts organizations as well as other thoughts and concerns.

    Possible Uses Arts tourism and trails - gather a group of adventurous folks, give them cell phones, digital cameras, Flip video cameras, and other gadgets, and send them out onto the trail. They tweet, post pictures to Flickr, and send video to YouTube or Vimeo. When they're done, you pull all of it into a Storytlr story and you've got yourself a nice, chronological presentation of what a tour experience is like. Put the story widget on your own Web site, or link to the story directly.

    Performance and touring groups - tap a few members of your production team, artistic staff, performers, and others to volunteer their Facebook statuses, blogs, tweets, and photo feeds during the rehearsal process or tour. Post the Storytlr Lifestream widget to your Web site to give the public an updated, inside look at the production process. When the performance or tour is done, create a story to archive the experiences and share.

    Individual artists - use Storytlr as your Web site. Customize the URL and page template to your style and branding. Populate your new Storytlr site with content from other feeds and sources you already use.

    Fictionalized, documentary-style stories - back when Twitter was first gaining momentum, one of the most enjoyable articles I read about it was about the user zombieattack. This person tweeted, over the course of seven months in 2007, a blow by blow account of a fictionalized zombie attack. Perhaps something similar could be done with Storytlr?

    Caveats and Final Thoughts Get your time zones right - One of the quirks of working with Storytlr is that all of your feeds will come in chronological order. This is sort of the point, I guess, but when you create your story, you can't tweak the order of things at all. I would imagine this feature might be added in the future, but, for now, you're stuck with the time stamps supplied by your various feeds. When I first imported CAMT's feeds to create our story, everything was out of order. It ended up that our Twitter feeds were on EST, our Storytlr account was on a European time zone (the default for new Storytlr accounts, since they're a Europe based Web site) and our Flickr account was set for GMT-1:00 for some unknown reason. I had to get all of my time zone settings in sync and then re-import to Storytlr to get things correctly aligned.

    I've got a need for speed willing, tech savvy volunteers - to effectively use Storytlr, you've got to have quality feeds to pull into it. Users must be aware and sensitive to the fact that their feeds are being used by your Storytlr LifeStream and stories, and adjust the content and frequency of their postings accordingly. They must also know how to contribute to those sources in the first place.

    Work in Progress - Storytlr.com is a relatively new site (launched 9/6/2008), and there are bound to be some quirks and bugs. I noticed, for example, that some of the video clips in Story mode were essentially impossible to play at times. Reading through their blog, I see more than one instance of server downtime. What impresses me most about Storytlr is how they are responding to bugs, downtime, and feature requests. They're completely transparent, and have already developed quite a community of folks who are contributing their feedback to Storytlr's development. Check out the Feedback section of their site. Storytlr seems like it has amazing potential.

    Longevity of Storytlr - according to their site, Storytlr.com is "not a startup, just a fun project that [the developers] are building during [their] free time." This could stay the case; Storytlr could remain free to use and on the Web ad infinitum. However, it could also a) become a 'startup' that charges its users a fee for the service or b) blink out of existence. I would be cautious about investing loads of cash and time into this technology until its longevity has been proven. But a handful of hours? A fistful of dollars? Absolutely might be worth it. I would approach any project on Storytlr as a short-run investment and act accordingly. But, let's face it: nothing on the Internet is forever. Not even diamonds.com (domain expires on 7/15/2012).

    Anyone else out there have any thoughts on what might make a good Storytlr project?

    Winmail.dat's Annoying

    Here's a double-sided scenario that has plagued me for the past few months:

    • I'm blazing on the keyboard at work - sending out e-mails through Microsoft Outlook like a madman - when I get a reply that reads, "Your attachment is a winmail.dat file.  I'm not able to open those. Can you resend in a different format?"  This does not compute.  (Sorry, bad pun.)  I sent her an Excel file.  Hmmm.  I try resending the file in PDF format.  Her reply message reads, "Sorry, I'm still getting a winmail.dat file.  What is that?"-OR-
    • I'm blazing on the laptop at home - reading e-mail messages in Thunderbird.  A colleague has attached an important Word document to his message that requires my immediate attention and response.  As i go to open the file, I notice that it is listed as "winmail.dat".  Stubbornly, I click to open the file.  I am not surprised when an error message pops up to tell me that I am unable to open this file.

    Does either side of this situation sound familiar to you?  If so, then you'll be happy to know that there are ways to overcome winmail.dat syndrome!

    What is "winmail.dat"?

    A winmail.dat file is a TNEF (transport neutral encapsulation format) attachment sent by a Microsoft e-mail application like Outlook, when someone has their Outlook set to generate e-mail messages in Rich Text Format (RTF) OR when you use Microsoft Word as your e-mail editor.

    Sometimes the winmail.dat is a small file with formatting information that accompanies the original message; other times, the winmail.dat file contains the formatting information as well as the original message or other attachment files.

    What can you do to make sure people don't receive winmail.dat files from your Outlook?

    The most universal answer is to stop sending pretty e-mails.  In other words, configure your Outlook to send messages as plain text rather than rich text format.  This is an option in all versions of Outlook.  Learn how to disable rich text format here. You could select to send your messages In HTML format; however, not all e-mail recipients are able to view e-mail in HTML format.  All e-mail accounts are able to view plain text.

    According to MozillaZine, people with Outlook 2002 (aka XP) and Outlook 2003 can take the following steps to disable sending out TNEF attachments:

    1. On the "Tools" menu, click "Options", then click the "Mail Format" tab, and then the "Internet Format" button.
    2. Set "When sending Outlook Rich Text messages to Internet ..." to either "Convert to HTML format" or "Convert to Plain Text format".

    If you use a non-Microsoft e-mail application like Thunderbird or Lotus Notes, what can you do to convert winmail.dat files back to a viewable format?

    There are actually a handful of tools that can help you to view winmail.dat files.  Below is a brief list based on your computer's operating system:

    So if you're out there suffering from winmail.dat syndrome, put the sledgehammer down.  There's another way.  Cure your e-mail today!

    Google Ad Planner

    Google has opened access to their Ad Planner to anyone with a Google account. This is news of note for any arts marketing manager or coordinator and might be worth a few minutes of exploration. Ad Planner is a tool that helps you identify Web sites that your target audience is visiting by aggregating tons of search and site visit data. You can narrow your focus by demographic (gender, age, household income, education), by geographic region (country, state, metro regions), or by sites or keywords searched. You can select target Web sites and create a "Media Plan" and explore that plan through aggregate demographic data and interactive charts.

    How Google collects this data in the first place is a mystery to me and still subject to discussion, and the limitations of the data can be felt when trying to use Ad Planner to get really specific about your target audience. While playing around in Ad Planner, I found that attempting to drill down too much resulted in, well, no results.

    Trying to filter by keywords searched can be particularly problematic. For example, when I search for sites visited by people who search for the keyword "art," and no other demographic or geographic filters applied, I get a large number of results. Searching for people searching for "art" and who are in my hometown of Pittsburgh, or even my home state of Pennsylvania, returns no results. Does this mean that no one in PA is searching for "art?" No. It means that Google Ad Planner, like almost all of Google's products, is still a BETA release that has a long road of improvement ahead of it.

    Does this mean that Ad Planner is useless? Not completely. I was still able to get pretty good results searching for demographic and geographic information at the same time (it's just those darn keywords that seem to throw things off). Would I create an entire Web advertising campaign based on the Ad Planner's advice? No. But would I take a look at it to gain some additional perspective and potential targets? Absolutely.

    Disposable Film Festival

    I'm wishing that I lived in NYC today; if I did, I would go see a screening of the Disposable Film Festival (DFF) tonight at 8:00 PM. The DFF is a film festival that showcases works created by artists and amateur artists using only "disposable" media, such as cell phones, point and shoot digital cameras (such as the Flip cam), webcams, and so on. These recording devices don't require (or allow you) to carefully control and adjust the white balance, f-stops, shutter speed, frame rate or all of those other technical things that come into play when using more traditional or complex film or video cameras.

    The results are quick and dirty film making at its best and worst. As the DFF mentions on their Web site, all you have to do is 'Point. Shoot. Cut.'

    You can check out the videos in the 2008 DFF online, which might be the ideal way to enjoy these works. I'd be curious to see what a live, projected screening would be like, given the quality of video produced by current 'disposable' video technology. We may be approaching a day where festivals like the DFF spring up more and more, as more and more people have access to quick, quality video capturing.

    White Space

    White Space While many Americans are happy about last night's Presidential election results, a handful of geeks are even more excited about an important Federal Communications Commission vote.

    The FCC unanimously agreed yesterday to open up the television white spaces - a spectrum between broadcast channels - for wireless communications. The agency has stated that the move could lead to "Wi-Fi on steroids" because of the capacity for improved wireless connectivity.

    What does this means for arts organizations? Well, beyond more affordable wireless access, that remains to be seen. But we'll keep you posted as this decision comes to fruition.

    (Read more about the decision...)

    Creative Commons - Building a Shared Culture

    A few weeks ago, the topic of Creative Commons came up during a technology workshop I was leading, and a number of attendees were unaware of it and its potential for rethinking the way we approach the copyright of intellectual property. Recently, Creative Commons released a short video by renowned filmmaker Jesse Dylan, known for helming a variety of films, music videos, and the Emmy Award-winning “Yes We Can” Barack Obama campaign video.  The video “A Shared Culture” uses interview footage with leading thinkers behind Creative Commons to talk about the organization's mission, but perhaps the most impactful aspect of the video is its incorporation of photographs and music with CC licenses.

    Next week at the National Arts Marketing Project Conference in Houston, CAMT's own Brad Stephenson will lead a panel session on the ways in which artists and arts organization may benefit from utilizing Creative Commons licenses in their work.  If you're at the conference, be sure to check it out.

    Surviving the Economic Meltdown as a Nonprofit

    Several posts from around the arts blogging community have addressed the issue of fundraising in financially tough times. ("Tough" is an understatement, I know.) TechSoup recently posted an entry that pulls together some of the posts, and I thought it was important to share the link here. Obviously, there are no silver bullets, but it's helpful to see an overview of other organizations' strategies for fundraising when wallets are light. If nothing else, it's good to know that all nonprofits are sharing in this struggle.

    So what technology tools are important for surviving the economic downturn (aka: recession, depression, slowdown, bump in the financial road)?

    Social Media - Facebook, MySpace, Flickr and other online social resources are still the best way to use the Web to create community and investment in your organization. And if someone is truly invested in you, they will continue to support you regardless of their financial situation. Activate your network and get others to spread the news about how great you are.

    Donation Buttons, Links and Widgets - (Please note: This post is not intended to endorse Barack Obama. Rather, this is an endorsement of his fantastic digital asset team. I feel there are valuable lessons to be learned by the nonprofit world from Obama's online campaign strategies.) Barack Obama's digital campaign efforts have been astounding. Even if he doesn't win the upcoming election, his campaign's online fundraising success has been extraordinary. One thing that has led to this success is the sheer number of times the campaign asks for money. In every message I receive from them, be it via Web, email or mobile device, there is a donation link or button. And because of the way their communications have been tailored and carefully crafted, I don't think of them as spam. In my opinion, if someone has opted into your lists, they're telling you they're interested in your work. As any fundraising pro will tell you, the secret to success is not being afraid to ask for money over and over and over again. Also, the Obama team hasn't asked me to give large gifts. Typically they're asking for $25-50. It's much easier and more likely for me to give $25 a few times a year than it is for me to give $250 in one lump sum. This may sound odd, but why not nickel and dime your supporters?

    Online Fundraising Events - Rather than dishing out tons of money for artist travel, catering and rental fees when you want to offer fundraising events, why not try to host a few fee-based online opportunities? For instance, an arts organization could team up with a local band to offer an online concert followed by a chat session. You could require a donation in order for a user to access the concert and followup chat. Obviously, there is no virtual replacement for a live gala, but you may be overlooking some valuable opportunities for providing donors additional online content.

    An important thing to remember is that in times of financial distress, it is more important than ever to make sure you have a clear and measurable communication strategy. For more information on establishing clear and effective communication goals, check out the Spitfire Strategies Smart Chart 3.0. This doesn't focus exclusively on digital communications, but it can be easily tailored for any type of message.

    Technology in the Arts 2008 - Award Winners and Updates

    It's been almost a week since the kick-off of the 2008 Technology in the Arts Conference, and we have been busy:

    • Gathering feedback from our attendees on how we did this year. Emails were sent out with links to our post-conference survey. Please take a few minutes and let us know what you thought of the conference.
    • Putting together content from the conference for the blog. Our next podcast installment, loaded with interviews and insights from conference attendees and presenters, will be posted on Friday.
    • Traveling to a fair number of other arts conferences ourselves in the days following Technology in the Arts (blog posts on these conferences will be coming soon).

    In the meantime, we'd like to take this opportunity to recognize and congratulate the winners of the 2008 ArtsTech Awards.

    Dan Trueman - 2008 ArtsTech Award for Artists Dan Trueman's approach to working with technology reflects both a sensitivity to the native artistic capabilities of new technologies and a fierce drive to invent and reinvent that technology as needed. The Princeton Laptop Orchestra, for instance, relies on an unusual hemispherical speaker, designed by Trueman, that emulates the way acoustic instruments fill rooms with sound. These speakers profoundly affect not only the sound that is generated, but also the social context within which the performers play; this is a fundamental reimagination of how we as listeners, performers, and composers might live with electronic sound. His work seeks to preserve and transform traditional ways of making music - living-room jam sessions, chamber music rehearsals, orchestral performances - reflecting a belief that these are crucial and powerful ways that music lives within our culture.

    Minnesota Shubert Performing Arts and Education Center - 2008 ArtsTech Award for Arts Organizations Six years ago, in the initial phases of its development, the Minnesota Shubert Performing Arts and Education Center determined that a key piece of its mission would be to provide high-quality, accessible arts education resources through the use of technology prior to opening (scheduled for 2010). Their adapted/reinvented use of Internet videoconferencing technology to teach arts education - specifically dance education - to public school children enables artists at the Center to connect with K-12 classrooms throughout Minnesota and beyond. Now social studies classes are studying swing dancing and dance marathons as a way of understanding the depression era while physical education students learn about the history and culture of hip hop dancing while getting a great work out.

    TechSoup Global - 2008 ArtsTech Awards for Benefactors Founded in 1987 as CompuMentor, TechSoup Global is one of the most comprehensive nonprofit technology assistance providers in the world. In addition to providing educational resources and a vibrant online community, TechSoup Global provides nonprofit organizations with donations of the latest software and refurbished Green hardware for free with an administrative fee as little as 5% of retail cost. Since its founding, TechSoup Global has donated to 13,248 arts organizations from around the world, providing a total technology savings to the arts community of over 100 million dollars.

    Congratulations also go out to our Rock Band 2 rock-off contest winners. These folks kicked it with a tasty groove during our afternoon energizers.

    And, thank you to all of our conference attendees, presenters, and sponsors who helped make this year's conference possible.