Current — AMT Lab @ CMU

Josh Futrell

Technology Needs Assessment Survey - Deadline Extended

If you work at at arts organization in any capacity, we would like to learn more about how you use technology in your organizations and how you find help when you need it. Join over 180 of your colleagues who have already responded to the Technology Needs Assessment Survey. Take the survey here: http://www.surveymonkey.com/s/techhelp

Please feel free to share this link with any other arts managers or administrators who you know. We've extended the deadline until July 16, 2010 and we'll be posting the results of the survey on our blog in August.

Technology Needs Assessment Survey

The Center for Arts Management and Technology, the group that brings you the Technology in the Arts blog and podcast, is considering offering a new service to help arts  organizations with technology challenges.  If you work at at arts organization in any capacity, we would like to learn more about how you use technology in your organizations and how you find help when you need it. Please take a few moments to fill out our survey.

http://www.surveymonkey.com/s/techhelp

Please feel free to share this link with any other arts managers or administrators who you know. If we get enough responses, we'll try and share some of the results with everyone on the blog. Thanks in advance!

You Talking to Me? or Be Careful with Auto Updates

As I've been prowling around Twitter lately, I've noticed that a handful of organizations have started to use a Facebook application to post their Facebook page activity automatically to Twitter. Seems like a great idea at first glance. You just enter your update once into Facebook, and things get pushed to Twitter. It even creates a http://bit.ly short link. So easy! Except... Twitter Update From Facebook

If your original post in Facebook + the link was over the 140 character limit of Twitter, we see ... instead of your whole message. Twitter faux pas.

And, to make things even more complicated, you can't control the link that Facebook sends. The link that's created always takes the user to the update on your Facebook page.

Small Facebook Screenshot (Post-Twitter)

You've just made the user work harder to see your message. And, imagine if what you were posting on Facebook was a link to a blog post or a link to buy tickets. They would have to click the link on Twitter, and then click another link once they get to your Facebook update in order to see what you wanted them to see.

And, sometimes the reverse occurs, where people use Twitter to auto post into Facebook.

A Twitter Update in Facebook

Seeing the Twitter syntax (RT, @names, #hashtags) in the personal, clean Facebook universe is a little jarring, even for users familiar with Twitter.

Don't make your constituents work harder to get to where you want them go to or hear the message you want them to hear.

Your messages should be crafted for the specific outlets to which your sending them. It might take you an extra minute, but you're saving every person interested your message a few seconds of their time. That adds up!

Social media can become an incredibly time consuming pursuit for an organization. There are so many messages to get out onto so many different sites, and there is only so much time in the day. I would recommend that social media managers keep abreast and make use of Web sites or tools help you to post to multiple accounts and services from one place, but customize the message for each. TweetDeck Logo I've been having a great time using TweetDeck. It's a program that lets you monitor, post to, and manage multiple Twitter accounts, a Facebook account, Facebook pages, and more all from one place.

TweetDeck Console Small

There are other tools out there as well. HootSuite is another good online tool for managing and posting to multiple places, though I'm not 100% sure if it is fully integrated with Facebook Pages at this point.

Bottom line: Facebook's auto feed into Twitter just isn't where it needs to be yet, though perhaps that will change soon. Don't use any tool that distorts your message. Don't make users work harder, even if it means you have to.

Anyone out there have any tools that they like to use to manage multiple social media accounts? Or tips on saving time while still customizing your messages? Or any other thoughts?

Home Page Call To Action Survey

Though it might be debatable, it's a commonly held belief that the home page is the most important page of a Web site. A home page must quickly communicate the soul of an organization to a visitor and provide a visitor with easy access to relevant information. Often, it is the most vital and heavily trafficked piece of real estate on your organization's Web site. We recently wondered: how effectively are performing arts organizations in the field using their home pages?

We conducted a survey that examined three common calls to action that we believe all performing arts organizations should have prominently placed on their home page:

  • ordering and purchasing tickets
  • donating or contributing money
  • joining or subscribing to a mailing list or newsletter

These are three actions that most performing arts organizations want their Web site visitors to be easily take. So, just how easy are their home pages making it?

We were also curious to see how many organizations were still using splash (Flash introductions or animations, slide shows, etc.) or landing pages that delay the visitor from getting to the actual home page.

Click past the jump for more information on how we conducted the survey and for the results.

Methodology In all, we looked at 450 home pages of performing arts organizations across the United States. All 50 states and the District of Columbia were represented. There was a mix of dance, theatre, musical theatre, opera, symphony, and choral companies.

We asked two different people to review each home page for links or areas relevant to the three calls to action described above. They then scored each call to action using a scale of 0 - 5:

0 - Not on home page 1 - Hardly noticeable 2 - Somewhat noticeable 3 - Noticeable 4 - Very noticeable 5 - Immediately noticeable

We also asked reviewers if there was a splash or landing page prior to the home page. Finally, we gave the reviewers an opportunity to provide any general comments or thoughts on the home page and its design.

The Reviewers We used workers on Amazon.com's Mechanical Turk service to perform the reviews. 44 unique workers participated in the survey responses. At least two unique workers reviewed each home page.

I'll be talking about our experience with Mechanical Turk in a later blog post. To summarize, Mechanical Turk is a service that allows you to set up and pay workers for completing repetitive, simple tasks, such as a survey, that can be accomplished by a human computer operator.

Because of this crowd-sourcing approach, we manually reviewed the resulting data. We investigated and eliminated some data points due to inaccuracy or due to large discrepancies between to the two individual reviews for a home page. Ultimately, we ended up with valid reviews for 429 of our 450 home pages.

Results The detailed results are below. I was surprised at how well performing arts organizations are doing at making tickets available online. The results are quite strong in that area. The fact that 4.9% of organizations still have splash pages makes me cringe a bit, since I am completely against them. (Why make your users work harder to get to the information they care about?)

Another area where the results surprised me was the reviewer comments. The comments were optional and required that the reviewers spend some additional time to complete their response; given the nature of working as an Amazon Mechanical Turk, time equals money. Some of the comments were really in depth and revealing. This might be a reflection on the quality of the Mechanical Turk service, but it could also be due to the reviewers being excited about contributing and giving feedback to performing arts organizations.

If anyone has any questions about the results or would like any additional information about the methodology used in this survey, please post a comment.

Download Raw Call To Action Survey Data (CSV)

Overview
# of Home Pages Reviewed 429
Splash Page
% of Sites with Splash Page 4.90%
Ordering and Purchasing Tickets
Average Score 3.0
% of Home Pages with a Score of 0 16.8%
Donating or Contributing Money
Average Score 2.5
% of Home Pages with a Score of 0 21.9%
Joining or Subscribing to a Mailing List or Newsletter
Average Score 1.6
% of Home Pages with a Score of 0 38.7%
Reviewer Comments
% of Reviews with a Reviewer Comment 36.60%
% of Comments that were Positive or Neutral 54.1%
% of Comments that were Negative 45.9%

Storytlr.com - Site To Watch

Storytlr.com is a completely free Web site that can bring together content from various source feeds (Facebook, Flickr, RSS feeds, Twitter, Vimeo, YouTube, and many more) and allow you to create a Web site from them. Or, you can create an embeddable widget of the streaming content, which Storytlr calls a Lifestream, and place it on your existing Web site. What set Storytlr apart, though, is that it can also take these feeds and turn them into stories. The stories are photo-album style renderings of your feeds during a particular period of time. I'm not quite sure I can do descriptive justice of what stories are like, so you can check out this example Storytlr story, on your own. Bottom line, though, is the story mode is an easy, attractive way to present your feeds to your audience. And, these stories can be made available on your free Storytlr Web site or embedded as widgets on your existing Web site.

Do you want to get a sense of what life was like at the Center for Arts Management and Technology in October 2008? Take a peek at our story. Even with only a few feeds (using 3 staff member Twitter feeds and CAMT's Flickr account) we created a story that, especially around the time of the 2008 Technology in the Arts Conference, shows what October was like for us.

An extremely informative backend demo video of Storytlr has been created by Storytlr user Molly McDonald of DemoGirl.com.

Jump past the break to see ideas for possible uses of Storytlr at arts organizations as well as other thoughts and concerns.

Possible Uses Arts tourism and trails - gather a group of adventurous folks, give them cell phones, digital cameras, Flip video cameras, and other gadgets, and send them out onto the trail. They tweet, post pictures to Flickr, and send video to YouTube or Vimeo. When they're done, you pull all of it into a Storytlr story and you've got yourself a nice, chronological presentation of what a tour experience is like. Put the story widget on your own Web site, or link to the story directly.

Performance and touring groups - tap a few members of your production team, artistic staff, performers, and others to volunteer their Facebook statuses, blogs, tweets, and photo feeds during the rehearsal process or tour. Post the Storytlr Lifestream widget to your Web site to give the public an updated, inside look at the production process. When the performance or tour is done, create a story to archive the experiences and share.

Individual artists - use Storytlr as your Web site. Customize the URL and page template to your style and branding. Populate your new Storytlr site with content from other feeds and sources you already use.

Fictionalized, documentary-style stories - back when Twitter was first gaining momentum, one of the most enjoyable articles I read about it was about the user zombieattack. This person tweeted, over the course of seven months in 2007, a blow by blow account of a fictionalized zombie attack. Perhaps something similar could be done with Storytlr?

Caveats and Final Thoughts Get your time zones right - One of the quirks of working with Storytlr is that all of your feeds will come in chronological order. This is sort of the point, I guess, but when you create your story, you can't tweak the order of things at all. I would imagine this feature might be added in the future, but, for now, you're stuck with the time stamps supplied by your various feeds. When I first imported CAMT's feeds to create our story, everything was out of order. It ended up that our Twitter feeds were on EST, our Storytlr account was on a European time zone (the default for new Storytlr accounts, since they're a Europe based Web site) and our Flickr account was set for GMT-1:00 for some unknown reason. I had to get all of my time zone settings in sync and then re-import to Storytlr to get things correctly aligned.

I've got a need for speed willing, tech savvy volunteers - to effectively use Storytlr, you've got to have quality feeds to pull into it. Users must be aware and sensitive to the fact that their feeds are being used by your Storytlr LifeStream and stories, and adjust the content and frequency of their postings accordingly. They must also know how to contribute to those sources in the first place.

Work in Progress - Storytlr.com is a relatively new site (launched 9/6/2008), and there are bound to be some quirks and bugs. I noticed, for example, that some of the video clips in Story mode were essentially impossible to play at times. Reading through their blog, I see more than one instance of server downtime. What impresses me most about Storytlr is how they are responding to bugs, downtime, and feature requests. They're completely transparent, and have already developed quite a community of folks who are contributing their feedback to Storytlr's development. Check out the Feedback section of their site. Storytlr seems like it has amazing potential.

Longevity of Storytlr - according to their site, Storytlr.com is "not a startup, just a fun project that [the developers] are building during [their] free time." This could stay the case; Storytlr could remain free to use and on the Web ad infinitum. However, it could also a) become a 'startup' that charges its users a fee for the service or b) blink out of existence. I would be cautious about investing loads of cash and time into this technology until its longevity has been proven. But a handful of hours? A fistful of dollars? Absolutely might be worth it. I would approach any project on Storytlr as a short-run investment and act accordingly. But, let's face it: nothing on the Internet is forever. Not even diamonds.com (domain expires on 7/15/2012).

Anyone else out there have any thoughts on what might make a good Storytlr project?

Google Ad Planner

Google has opened access to their Ad Planner to anyone with a Google account. This is news of note for any arts marketing manager or coordinator and might be worth a few minutes of exploration. Ad Planner is a tool that helps you identify Web sites that your target audience is visiting by aggregating tons of search and site visit data. You can narrow your focus by demographic (gender, age, household income, education), by geographic region (country, state, metro regions), or by sites or keywords searched. You can select target Web sites and create a "Media Plan" and explore that plan through aggregate demographic data and interactive charts.

How Google collects this data in the first place is a mystery to me and still subject to discussion, and the limitations of the data can be felt when trying to use Ad Planner to get really specific about your target audience. While playing around in Ad Planner, I found that attempting to drill down too much resulted in, well, no results.

Trying to filter by keywords searched can be particularly problematic. For example, when I search for sites visited by people who search for the keyword "art," and no other demographic or geographic filters applied, I get a large number of results. Searching for people searching for "art" and who are in my hometown of Pittsburgh, or even my home state of Pennsylvania, returns no results. Does this mean that no one in PA is searching for "art?" No. It means that Google Ad Planner, like almost all of Google's products, is still a BETA release that has a long road of improvement ahead of it.

Does this mean that Ad Planner is useless? Not completely. I was still able to get pretty good results searching for demographic and geographic information at the same time (it's just those darn keywords that seem to throw things off). Would I create an entire Web advertising campaign based on the Ad Planner's advice? No. But would I take a look at it to gain some additional perspective and potential targets? Absolutely.

Disposable Film Festival

I'm wishing that I lived in NYC today; if I did, I would go see a screening of the Disposable Film Festival (DFF) tonight at 8:00 PM. The DFF is a film festival that showcases works created by artists and amateur artists using only "disposable" media, such as cell phones, point and shoot digital cameras (such as the Flip cam), webcams, and so on. These recording devices don't require (or allow you) to carefully control and adjust the white balance, f-stops, shutter speed, frame rate or all of those other technical things that come into play when using more traditional or complex film or video cameras.

The results are quick and dirty film making at its best and worst. As the DFF mentions on their Web site, all you have to do is 'Point. Shoot. Cut.'

You can check out the videos in the 2008 DFF online, which might be the ideal way to enjoy these works. I'd be curious to see what a live, projected screening would be like, given the quality of video produced by current 'disposable' video technology. We may be approaching a day where festivals like the DFF spring up more and more, as more and more people have access to quick, quality video capturing.

Technology in the Arts 2008 - Award Winners and Updates

It's been almost a week since the kick-off of the 2008 Technology in the Arts Conference, and we have been busy:

  • Gathering feedback from our attendees on how we did this year. Emails were sent out with links to our post-conference survey. Please take a few minutes and let us know what you thought of the conference.
  • Putting together content from the conference for the blog. Our next podcast installment, loaded with interviews and insights from conference attendees and presenters, will be posted on Friday.
  • Traveling to a fair number of other arts conferences ourselves in the days following Technology in the Arts (blog posts on these conferences will be coming soon).

In the meantime, we'd like to take this opportunity to recognize and congratulate the winners of the 2008 ArtsTech Awards.

Dan Trueman - 2008 ArtsTech Award for Artists Dan Trueman's approach to working with technology reflects both a sensitivity to the native artistic capabilities of new technologies and a fierce drive to invent and reinvent that technology as needed. The Princeton Laptop Orchestra, for instance, relies on an unusual hemispherical speaker, designed by Trueman, that emulates the way acoustic instruments fill rooms with sound. These speakers profoundly affect not only the sound that is generated, but also the social context within which the performers play; this is a fundamental reimagination of how we as listeners, performers, and composers might live with electronic sound. His work seeks to preserve and transform traditional ways of making music - living-room jam sessions, chamber music rehearsals, orchestral performances - reflecting a belief that these are crucial and powerful ways that music lives within our culture.

Minnesota Shubert Performing Arts and Education Center - 2008 ArtsTech Award for Arts Organizations Six years ago, in the initial phases of its development, the Minnesota Shubert Performing Arts and Education Center determined that a key piece of its mission would be to provide high-quality, accessible arts education resources through the use of technology prior to opening (scheduled for 2010). Their adapted/reinvented use of Internet videoconferencing technology to teach arts education - specifically dance education - to public school children enables artists at the Center to connect with K-12 classrooms throughout Minnesota and beyond. Now social studies classes are studying swing dancing and dance marathons as a way of understanding the depression era while physical education students learn about the history and culture of hip hop dancing while getting a great work out.

TechSoup Global - 2008 ArtsTech Awards for Benefactors Founded in 1987 as CompuMentor, TechSoup Global is one of the most comprehensive nonprofit technology assistance providers in the world. In addition to providing educational resources and a vibrant online community, TechSoup Global provides nonprofit organizations with donations of the latest software and refurbished Green hardware for free with an administrative fee as little as 5% of retail cost. Since its founding, TechSoup Global has donated to 13,248 arts organizations from around the world, providing a total technology savings to the arts community of over 100 million dollars.

Congratulations also go out to our Rock Band 2 rock-off contest winners. These folks kicked it with a tasty groove during our afternoon energizers.

And, thank you to all of our conference attendees, presenters, and sponsors who helped make this year's conference possible.

Zoe Keating & the Art of Looping

I just listened to a Radiolab podcast (Quantum Cello, 8/25/08) that featured the work of musician Zoe Keating. She is a cellist that uses a midi foot controller, a laptop, repeaters, a software program called Ableton Live and a plugin called SooperLooper to capture bits of her performance. She then weaves these recorded loops together with additional live music and creates some incredible pieces. You can visit her Web site and blog, as well as her MySpace page, to hear more of her music and learn about how she crafts her art. Check out the comments of the Radiolab blog post to be pointed in the direction of other live performers who are currently doing something similar with looping. It's impressive what technology can allow a lone musician to do.

Go Publish Yourself?

A very good friend of mine, a writer by trade, recently completed a new novel, but found traditional publishing channels not quickly amenable to the work, which he characterizes as a "part travelogue, part historical mystery." Looking to self-publish, he found Lulu.com after an internet search and, within a short time, had his new book online, proofed, and available for sale. Lulu.com is a print-on-demand (POD) service. They do books, CDs, DVDs, and more. For writers looking to publish their work, the service is free, at least for now, and comes complete with ISBN number (although, I think that if you get an ISBN number for free through Lulu, they end up owning the ISBN - see Caveat # 3 below). You select your paper size/binding, upload your document, and upload or create front and back cover artwork. They offer technical help documentation along the way and even have support via live chat.

More than just giving you the chance to make and print your own paperback book for your own private pleasure, Lulu.com lets you sell your finished product on their marketplace and on other various online retailers' sites. While the base cost of printing varies depending on the type of paper/binding you select and the number of pages in your book, authors can set their own markup in addition to this base cost (plus a  commission cost for Lulu.com) and receive this surplus after each sale. My friend has only made a few bucks so far, but he wasn't really in it for the money.

POD Caveat #1: Be sure to thoroughly examine and understand the pay structure and remission timing/procedures of the POD service you use. My friend is computer saavy, so he had very few issues in getting his book onto Lulu, but things can get pretty complicated if you're not familiar with word processing, document layout, and graphic design.

POD Caveat #2: Be willing to invest significant personal effort, or find a friend who can help, in the technical side of preparing your work for print. Free POD services often offer paid technical support, but doesn't that defeat the purpose of free?

My friend told me, "Print-on-demand has become the wild west of personal capitalism" for artists. And, I think that he's right to use the phrase "wild west." You have to protect yourself and your art.

POD Caveat #3: Know the terms and agreements of the POD service you use in terms of your rights and control of your art.

POD Caveat #4: You are putting your art out there on the free marketplace. Generally, POD services are not liable for what might happen to you artwork. Read this interesting set of articles written by someone whose artwork was stolen.

All in all, with the right amount of technical muscle and persistence, cautiousness and research about which POD service to use, and vigilance after your work has been published, it just might be possible to have a successful, fulfilling foray into the world of print-on-demand.

Other POD Sites and Articles BookSurge CafePress CreateSpace iUniverse Zazzle

POD Article on Science Fiction and Fantasy Writers of America, Inc.

Lessons Learned Self-Publishing with Lulu

Take Care with Facebook Use

I just read an interesting article in the Washington Post about getting banned from Facebook for using it too much. That's right. If your organization is using Facebook, excess legitimate activities (too many messages, too many pokes, too many wall writings, etc.) could get your account suspended or deleted. If your organization uses Facebook for promotional purposes, read the article and maybe check out the post on Get Satisfaction, 13 Reasons Your Facebook Account Will Be Disabled, that they reference in the Washington Post. Some of these points are outdated (I think you can friend over 5,000 people now), but they are all good guidelines in terms of Facebook usage.

If you're really interested, you can dive into the at the User Conduct section of Facebook's Terms and the Code of Conduct to review of the official "Thou Shalt Nots."

Update/New Topic (9/5/08)

In addition to overusage, it is worth mentioning another thing to consider when using Facebook. There have been a glut of recent worm attacks targeting Facebook users.  Details about the initial round of attacks and how they were executed can be found at TechCrunch. Though the attacks started in early August, there are indications that they may still be happening. Thanks to Amanda Beals at MainStreet.Com for the topic suggestion and a link to suggestions on how to protect yourself from the hidden dangers of Facebook.

One Man Enters, Two Men Leave (Kinda)

It's not quite Mad Max Beyond Thunderdome -  there are no chainsaws, no axes, and no high pitched whistles - but the recently developed and now-on-the-market Aguru Dome does make things interesting. The Aguru DomeA person enters the dome. Bright lights flash. A cornucopia of photos are taken. Many, many computers think. And, Bob's your uncle! A digital, 3D model of their face is created. A rendering so good, it can be then used to create incredibly realistic digital effects in film (think action sequences), video games, and so on.

Now, I'm not a CGI expert, so you can get better details from the BBC article I read (thanks to artsJournal), this DV.com article, and the Aguru Images Web site. However, I have been known to be an actor from time to time. The Aguru Dome makes me feel just a wee bit uncomfortable. Why in the world would I step into that thing? (Not that anyone would want a 3D model of my face.) I get in, and you get a digital copy of my face that, theoretically, can replace me so well that people won't notice the difference. And you have it forever.

There has been debate about whether CGI could replace live actors for some time now. There have been cases of actors and their performances being digitized, but facial rendering has been one of the weak suits of CGI. This technology seems to get us closer to technicians being able to animate the human face, without needing a live actor to do anything other than sit still for a few minutes.

I wonder if the actors' unions have started talking about this yet.  The Aguru Dome ships out to customers in September 2008.

Like a Moth to a Podcast

I've just discovered and started listening to The Moth podcast. The Moth, for those of you who don't know, is a non-profit storytelling organization that brings in people - actors, playwrights, comedians, poets, personalities, and the average Joe - to tell a story from their own lives. No notes. Just a performer, a story, a microphone, and an audience. The Moth has several different live performance series and programs around the country. Now, The Moth has been around since 1997, but I'd never heard of them until a few days ago. Why? Because 1) I live in Pittsburgh, instead of New York or LA, 2) I'm not hip, and 3) I often struggle to get my recommended daily allowance of culture.

Point is: I found them eventually. I found The Moth through iTunes. I found them through their podcast.

And now? I know for a fact that I will continue to listen to the podcast. I've enjoyed their podcast so much, I'm considering buying CDs and other schwag through their site. I’m writing a blog about them. I’ve told two friends about them. And so on...

It is so very important to have as many points of entry into your organization and its services as possible, and a quality podcast can be one. We’ve got a podcast tutorial here on Technology in the Arts. There are tons of resources and guides out there. It is worth the effort, the equipment, the navigation of the waters of rights and copyright, and the time to create a new point of entry to your organization to gather fans you never knew you had, like moths to a flame.

Desktop Wallpaper As Art

I got bored with my standard, gray desktop today, so I went out in search of something new.  I found some great computer wallpapers that can only be described as art. The beauty I ultimately ended up plunking down on my desktop was at Smashing Magazine.  Every month, they have a new set of wallpapers, available for free download, that have been submitted by artists and designers from around the world; artists such as Vlad Gerasimov, who has created an online studio teeming with his digital artwork.

Along the way, I also found a blog called Kitsune Noir, run by Bobby Solomon, which recently concluded the Desktop Wallpaper Project where artists submitted their works (some great stuff there).  And, I found out that deviantART has a section devoted to artist submitted desktop images.

This got me thinking.  I found all of these great places where individual artists were translating their work (or developing work exclusively) for computer desktops as a way of getting their art out there.  Were any arts organizations doing the same?

I did some searching and almost drew a complete blank.  The only case I could find was the Tasmanian Theatre Company.  Are any arts organizations out there providing desktop wallpapers on their sites? I would have to think that it's a way to keep your organization and its brand in front of computer-bound patrons.

Mobile Advocacy Resource

I've been subscribed to the blog at MobileActive.org for a while now, and a recent post that highlights the top 10 do's and don'ts for mobile advocacy made me realize that it was time to give a shout out to this great site on our blog. MobileActive.org aggregates mobile technology tools and resources for the international NGO community, and the information they offer is applicable and valuable for any non-profit arts organization considering using mobile technology as part of its marketing, development, or advocacy strategies.  You’ll find:

  • A blog with case studies and news related to the use of mobile technology.
  • A directory of projects that have utilized mobile technology.
  • A directory of mobile tools and vendors (such as consultants, SMS and MMS providers, polling tools, software and mobile content developers, and more).
  • Brief strategy guides that offer overviews of using mobile technology for fundraising and advocacy (you’ll need to register on the site to access these PDF’s).

So check it out and let us know what you think.  Also, if you know of any other useful resources, books, or sites out there that delve into the world of mobile technology, please post those in the comments.

Better Than Handing Out Flyers?

ArtistData LogoBuilt for bands, musicians and music performing organizations, ArtistData is a site that enables you to enter upcoming performance information once and then sync it to many different social networking sites that are musician friendly or oriented. I have to say that I was impressed with the simplicity of the system, based on their demo video.  With a few minutes and clicks, performance listings were updated on the sample band's MySpace, PureVolume, Eventful, and Virb profiles.  Also, the show details were sent out to other sites such as JamBase, Last.fm, Mojam, Pollstar, and ShowClix.

A real treat is the site's ability to notify local newspapers and media about your performance directly from ArtistData.  I would assume that ArtistData keeps art & music PR contact emails for major newspapers and publishers.  I wasn't able to see how comprehensive their listings are, but, if you know of a publication that exists in the area you will be performing that is not on the list, you can notify ArtistData and they'll do what it takes to get it added for next time.  I wonder, though, if this replaces the need to send out press releases or to cozy up to your local papers' inside sources.

All in all, ArtistData seems like a very expedient way to get your performance information out there.  It would be especially useful if you, your band, or your organization already use more than 1 of the social networking tools listed above.  And, it seems like ArtistData intends to expand its offerings and resources as time goes on.  Sites such as Amie Street, BETA Records, Buzznet, FameCast, and Hooka/indie911 are on tap to be added to those sent performance info.

Oh, it's free, by the way (at least for now).

I am really interested to see if, in the near future, a similar technology is developed for visual, graphic, and illustrative artists to help them manage their profiles, exhibition information, and work sample images across the plethora of social networking sites that cater to them.

Props to Mashable! for tipping me off to ArtistData.

Going North

Technology in the Arts bloggers David Dombrosky, Brad Stephenson, and I are packing up to go to our sister conference, Technology in the Arts:  Canada, hosted by the Centre for Cultural Management at the University of Waterloo in Ontario.  We're flying out tomorrow for the Friday-Saturday conference. I'll be giving a presentation on navigating the murky waters of CMS selection in a session called Content Management Systems: Would You? Could You? Should You?  The simile in my presentation that I'm most proud of myself for writing?  "Open Source Software (OSS) is free like a piano listed in the classifieds is free:  Free grand piano.  Needs tuned and refinished.  You haul."

Brad's delivering his hands-on session Attack of the Pod People: Engaging Your Audience with Audio Podcasts.  He's currently trying to figure out how to get 50 pairs of headphones into Canada without breaking them or causing him to be pulled aside at any security checkpoints.

If you're going to be at the conference, be sure to stop us and say hello.  If you're not, no worries.  We'll be posting thoughts and musings about what we learn from our friendly neighbors to the north during and after the conference.  Plus, there's the U.S. conference coming up on October 9-11, 2008, in Pittsburgh.

Yelp for Business Owners

A few months ago, I yelped about Yelp, an online community of business reviews written by John and Jane Public.  At that time, Yelp had provided some advice for business owners on how to manage their image on Yelp.  The information was simple and didn't really provide much in the way of control or features. That advice is still there, but Yelp has just added a Yelp for Business Owners service.  It allows organizations to claim their business page and then access some extra features:  tracking the number of visitors who view your business information on Yelp, private customer messaging, and immediately business information updates, to name a few.

If your organization is aware of its presence on Yelp, and is looking for ways to get more involved, these are some fine features.  If anyone out there uses the Yelp for Business Owners service or has Yelp stories, please feel free to share them in the comments.

1...2...3...Upgrade!

We just upgraded the Technology in the Arts blog to WordPress 2.5 and I'm jazzed. The new version has so many new features back here on the administrative side of things: an auto-save feature, a simpler interface, and access to great plug-ins (or widgets). The process was quick, painless, and transparent to our loyal readers. But, we didn't just trust to luck that it would be so. When performing major system upgrades, here are some rules of thumb I like to follow:

  1. Learn as much as you can beforehand. Does the product have a blog or a press release that will walk you through what's new? Are there any forums or discussions with additional insight about upgrading? Investigating before you upgrade will give you a jump start on the inevitable re-learning you'll need to do and it will also help you to decide whether or not the upgrade is worth doing in the first place.
  2. Backup everything. Is there a chance something could go wrong? Absolutely. So backup everything (or as much as is practical). Before upgrading our blog, we backed up our files and database, just in case.
  3. Put your foot in the water. If you have the ability or the luxury, perform the upgrade in a safe, test environment before applying it to any live or working systems.
  4. Have an escape route. Even if you've tested the upgrade and it worked perfectly, always expect the worst. Have contingency/restore plans in place and the necessary tools and staff at hand should something, Spock forbid, go wrong.
  5. Don't forget about the learning curve. Any upgrade is going to require at least some sort of re-learning on the part of the user. If the upgrade is significant, or if you have many people who are affected by the upgrade, don't forget to spend time developing a training plan before you move forward.

ASCII Stars Wars

In honor of the late Sir Alec Guinness, born 94 years ago today on April 2, 1914, I'm posting a link to a blog on LifeHacker.com that tells you how to view an ASCII (text-only) version of the first Star Wars movie - Episode IV. By the way, for those who need to know how to get to the command line that the instructions mention:� for Windows, go to Start -> Run and type "cmd" and hit enter; for Mac OS X, open "Terminal" located in the /Applications/Utilities folder.

Now if we can just convince the guy who did this (Simon Jansen) to turn other classic films in to ASCII art.� Blade Runner, perhaps?

Star Wars ASCII

To watch the ASCII Star Wars without having to use your command line or to learn more about Simon Jansen's other projects (like a life-size, beer brewing version of Futurama's Bender) visit http://www.asciimation.co.nz.