The planet is experiencing the impacts of climate change, and global leaders are prioritizing critical action. In 2015, 196 countries signed the Paris Agreement, which committed to keeping global temperature rise well below 2 degrees celsius above pre-industrial levels (Paris Agreement). It further prioritized keeping temperature rise below 1.5 degrees celsius, the level at which scientists predict the most severe and irreversible impacts may be avoided. To remain below this critical threshold, greenhouse gas emissions must peak before 2025 and be reduced by 43% by 2030.
Can a Brand Be Your Friend? Examining Authenticity in Gen Z Social
This research was conducted by a Master of Entertainment Industry Management team. The purpose of this study is to examine how Gen Z, born between 1998 and 2010, appraises social media and interprets authenticity in branded content. Recognizing the significance of Gen Z’s influence, Ayzenberg Group, an advertising agency based in Southern California with a number of high-profile gaming clients, is interested in the role of authenticity as it relates to Gen Z's social media behavior and preference.
February News: AI Watermarking, Text-to-Video, Licensing, and Social Media as News
February’s news continues to focus on AI with 3 key stories: OpenAI’s watermark for Dall-E, Sora’s release, and Reddit’s controversial AI licensing deal (with a side note to their plan to go public as a company). Data has also emerged to reveal Facebook’s loss of domination in the news space as Gen Z through Gen X are turning to Instagram and TikTok.
Chasing Waterfalls: An Early Case Where AI Writes and Performs in an Opera
The following case study analyzes an opera, Chasing Waterfalls. The opera, which premiered in Dresden, Germany on September 3, 2022, challenged traditional opera expectations by bringing a different way to integrate technology into the opera space. Chasing Waterfalls utilizes Artificial Intelligence (AI) software to write, compose, and perform its own aria live within the show.
Convergence and Innovation: Exploring How Blockchain is Shaping a New Era in the Korean K-pop Industry
Blockchain technology has began to permeate an essential aspect of South Korean culture, the K-pop business. South Korea's K-pop industry, famed for its distinct artistic expression and worldwide clout, is entering a new era of digital innovation. The K-pop industry, as represented by firms such as Modhaus, has begun to use blockchain technology, particularly non-fungible tokens (NFTs) and blockchain-based voting systems, to create new forms of engagement for fans as well as artists and music corporations.
What are the Impacts of Digital-Based Immersive and Interactive Art on Audiences?
Over the past decade, digital-based immersive and interactive art experiences have emerged as a popular trend in the art world. In the digital age, rapid technological advancements and continuous updates in digital equipment have revolutionized the art experience. This shift towards non-traditional, digital immersive, and interactive art forms has undoubtedly narrowed the gap between the audience and the art itself, offering a more intimate experience.
The Intersection of Equity & XR in Museums
XR is an exciting venture for museums for a variety of reasons ranging from stretching the limits of exhibition possibilities to expanding access and elevating the transfer of knowledge to an interactive, long-lasting experience. But how can museums thoughtfully incorporate XR into their programming, aligned with the sector’s increasing awareness and incorporation of equity goals?
January News: Ethics, Entertainment, & Sustainability
Emerging tech is growing in leaps and bounds in the first month of 2024, with headline advances in AI, cryptocurrency, and VR. Conversation around AI ethics continues, and young advocates take the lead in promoting a positive AI future. Meanwhile, Apple Vision Pro launches for pre-sale, partnering with entertainment leaders like Amazon Prime and Disney+ to spark demand for the product. For those interested in cryptocurrency and blockchain, the SEC approved bitcoin ETFs, and more than $4 billion was exchanged on the first day of trading. Additionally, privacy concerns push Google Chrome to phase out third-party cookies by the end of 2024, though advertisers worry about Chrome's hold on the market. And, while blockchain is known for being less-than sustainable, Artists are considering the environmental impact of their work, and exploring regenerative materials in their practice - from fine art to set design.
How AI is Leading the Textile Industry to a New Lease on Life?
Artificial Intelligence (AI) has evolved from a concept in science fiction to an essential component of everyday life. With the AI software market expected to surpass well over $200 billion, its extensive impact is unmistakable. This article will delve into the deep relationship between AI and the textile industry, highlighting how AI is transforming this age-old craft in line with the sector’s rapid growth.
Leveling Up Together: Inclusive Marketing Strategies for a Diverse Gaming Community
Research by a Master of Entertainment Industry Management team examined the current gaming landscape, allowing their video game marketing client, Cheat Code (a division of Omelet) to develop effective strategies that resonate with the diverse audience of midcore and hardcore games. They found that Diversity, Equity, and Inclusion (DEI) initiatives incorporated by a gaming company can increase players' willingness to participate in the communities.
Top 10 Articles of 2023
December News: AI, Art & Pop Culture
As 2023 comes to a close, Artificial Intelligence remains front of mind as tech giants continue to develop more powerful language models. The rapid development comes with growing concern for privacy and energy consumption. Meanwhile, arts organizations use technology to stay on top of trends - bringing popular culture into museums or adjusting to changing voice in social media. And, as the year comes to a close, the Arts Management and Technology Laboratory is taking a break for the next couple of weeks. Check back January 1 for new content, follow us on socials, or rewind to some of your favorite 2023 articles and podcasts.
In What Ways is AI Disrupting the Dance Industry?
Horizon 2028 Part 2: Audience and Industry Interview Perspectives
Horizon 2028 Part 1: The Future of Global Content Licensing
This report considers content and distribution strategies that allow Paramount Global Content Distribution (PGCD) to maximize subscriber growth and external licensing revenue. Given the symbiotic nature of licensing deals among studios, the research team focused on how PGCD can remain competitive in the streaming landscape with a balanced mixture of internally and externally licensed properties.
AI-Generated Images: Can We Even Trust Photography Anymore?
AI as a Support for Curatorial Practice in Museums
The merging of artificial intelligence (AI), big data, and human cognitive systems has catalyzed a profound digital transformation of our lifestyles and production methods. This shift is particularly noticeable in the art field, where the integration of AI has sparked innovative ideas and prompted new assessments of traditional practices. Art museums are investigating the potential of AI in collection management, improving visitor experiences, and ticketing attendance data. Of these, the field of art curation is one that is undergoing an evolution.
November News: The Changing Landscape for Digital Participation in the Arts
Exciting to many, distressing to some – digital media continues to hold the largest share of arts participation, and platforms are finding new ways to engage with online audiences. As new trends emerge, creators across disciplines are advocating and winning fair compensation and increased protection of their work. From SAG-AFTRA to regional theatre, contracts with creators are offering greater rewards for digital content and protections for current and future AI.
Evolving Applications of AI and VR in Art Conservation, Preservation, and Reconstruction
The field of art conservation has long been a community of highly specialized and skilled professionals, often whom have dedicated hundreds of hours to understanding meticulous processes and materials. They are entrusted by institutions and the public to preserve and protect pieces of culture and history- works which often occupy fragile and delicate states for the remainder of their existence. Many of these pieces have lived long periods of time, having witnessed conflict, cultural changes, and geopolitical events over the course of history.
Hurdles Made of Dollar Bills: The Gatekeeping of a College Education in Musical Theatre
For this analysis, author Ashley Offman has analyzed Playbill's Top 10 List from the most recent Broadway season. To fully understand the opportunities available for those who are trying to enter the industry, Ashley analyzed the costs of the current (as of November 2023) top 10 most represented schools on Broadway, the competition surrounding the process, and the possible consequences of the Supreme Court’s ruling to end affirmative action.