With AI’s ability to automatically produce content and process complicated datasets with high accuracy, museums worldwide are exploring ways in which this innovative technology can help them better achieve their missions and advance accessibility efforts. Through case studies, learn about three applications of this technology: content digitalization, language accessibility, and visual description.
October was filled with new debates on AI policies, a halt to one of the most significant AI safety bills in the United States, and a host of new AI developments in video, music, and even podcasts.
Arts and cultural nonprofits often operate in multiple markets for earned and contributed revenue. With increasing attention on data-driven decision making, effective market orientation often depends on effective data use. This fundamental collection, transmission, use, and interpretation of data within an organization collectively contributes to what can be considered an organization’s data culture.
Museums have increasingly begun to volunteer their spaces as polling places, acting as a democratic vehicle for their communities and adding to the greater fabric of America’s election infrastructure. In doing so, they can support local democratic processes and prove to their communities that they are not unbreachable temples for the elite, but open platforms for the people.
As exemplified by the Hollywood strikes of 2023, we find ourselves in a new era of Artificial Intelligence in film and television. While studios are looking to cut costs, performers seek job security, and consumers seek quality content. Through research conducted in collaboration with facial motion capture technology provider Faceware Technologies Inc., Master of Entertainment Industry Management students at Carnegie Mellon sought to gain insight on how AI-generated content will transform existing industries, including how this technology could affect employment in the entertainment industry, content development, budgets, contracts, legislation, and privacy rights.
Project Management Software is the solution organizations, large and small in all industries, are turning to for organizing resources, people, deliverables, workflow, and projects. In 5 minutes, you just might have a new software-solution for your team. At the very least, you will have a better idea of what you are looking for.
Whether working in digital or traditional channels, quantifying impact and engagement is a challenge. Often, it is difficult to find the causal link between marketing efforts and programmatic success. It can also be confusing to figure out how to effectively use Google Analytics, which, when mastered, can be used as a tool to identify successful communication strategies and observe user behavior.
Our latest publication, From Strategy to Analysis: A Guide to Navigating Google Analytics, gives arts managers a potential solution. Drawing parallels to the scientific method, this paper gives a complete step-by-step process using a theoretical case study organization to illustrate how an arts manager can use Google Analytics to achieve their organizational goals.
In most cases, an organization’s efficacy is only as strong as its internal cohesiveness. But how do we create this environment? There are many technological tools available that are designed to ease organizational communication and workflow management, and through the years AMT Lab has written product reviews and articles featuring several of them. This week’s TBT is a toolkit for managers thinking about implementing new communication or workflow processes, or even reviewing their existing processes to see whether they have the best tools for their projects.
While many idealize the implementation of technology into organizational practices, those who have attempted to do so know firsthand that there are many challenges involved--many of which have less to do with the technology itself, and more to do with the human process of adjusting to it. Over the years, several AMT Lab articles have covered different aspects of this adjustment, and today’s throwback gathers them together to create a handy organizational guide to adjusting to technology.
Here at AMT Lab, we have been sorting through plenty of data as we prepare for tomorrow’s release of the full report from our 2015 National Ticketing Survey (stay tuned!). Today’s throwback is a collection of AMT Lab Articles that discuss tools, stories and best practices for the management and usage of quantitative data in an arts organization. Most of these are a more recent throwback, but even those articles from 2012 still provide invaluable resources for organizational leaders.
When adopting a CRM system, especially as a young organization, it is often better to enter the process with a view that focuses less on the expectation of immediate business returns and more on making an investment in the future. Indeed, even the implementation of a user-friendly system like Artful.ly or PatronManager will likely involve significant staff-hours to clean data, transfer files, and train users. During a recent series of interviews conducted with nano-nonprofit administrators either on the verge or in the midst of CRM implementation, ensuring that this huge productivity drain is a one-time occurrence and not a recurring nightmare emerged as a common concern.
San Francisco Opera's (SFO) general director David Gockley came to the company in 2006, bringing with him the legacy of free "plazacasts" that he had done at the Houston Grand Opera, his former home. During his first year at the San Francisco Opera, 8,000 people turned up at Civic Center Plaza near the Opera’s home at War Memorial Opera House to watch a simulcast of Puccini's Madama Butterfly. However, Gockley was concerned that there was no method of tracking the conversion of simulcast attendees to ticket buyers, so at the suggestion of a staff member, the simulcasts were moved to the AT&T ballpark.
We'll be closing our audience poll this Monday, January 21. Now is the time for you and all of your arts-oriented colleagues to tell us what tech challenges you face on a regular basis. Then check back for results! [polldaddy poll=6814063]
