As the video game industry continues to grow, Hollywood studios are capitalizing on this intellectual property (IP) success through film and television adaptations. Students from Heinz College’s Master of Entertainment Industry Management program sought to better understand the current market for these adaptations. In Part II, see what film and video game executives consider to make an adaptation successful. Additionally, through a survey of gamers and non-gamers, learn what potential audiences prefer to see.
Colonialism has consistently been a force in the global purview, including the technological space. In recent years, the expansion of artificial intelligence has vastly increased corporations’ global influence. As the world’s technologies continue to advance and innovate, individuals must keep a watchful eye on the ways in which digital colonialism might repeat harmful practices from the past.
Due to the popularity and booming business of video games, Hollywood studios have capitalized on popular game titles by developing new content based off of their intellectual property (IP). This study sets out to better understand video game IP’s impact on film and television markets and what specific elements might impact an adaptation’s success.
Sustainability and AI were at the forefront this year at the American Alliance of Museums (AAM) Future of Museums Summit. What role will museums play in creating climate-friendly communities? And how can AI be used to maximize efficiency, increase accessibility, and deepen engagement? Read key conference takeaways from Xueer Ho and Dr. Brett Ashley Crawford.
An overemphasis on data-driven work within the nonprofit sector has been shown to result in cycles of disempowerment, driven by third-party data demands of funding bodies.. This compounds due to the many market orientations nonprofits need to adopt, particularly prevalent among the arts. A key to navigating these markets and funder requirements lies in identifying a specific data culture best fit for your organization and investing in resources and training in order to achieve that framework sustainably.
This article—focused on software—is the second in a series focused on informing our readers about home studio technology. The broad categories covered in this post—graphics and illustrations, audio, video, streaming, web services, and podcast services—detail the most popular tools and well-regarded alternatives that can help you improve your working-from-home experience.
The quarantine and social distancing guidelines for this pandemic have shifted many areas of life online. Many arts administrators, along with those in other career fields, are in their seventh month of working remotely and may be looking for ways to improve their experiences. This guide is meant to help improve the quality of experience for virtual work and social meetings through home studio technology, and to provide creators and hobbyists with information to get started with or improve their projects.
As innovation using blockchain continues in 2020, we are looking back at all the research our contributors have done around blockchain and its applications in the arts sector, including fundraising, contracts, and auctions. Let AMT Lab know if there are more blockchain topics you would like to see covered or if you are using blockchain or cryptocurrency in novel ways in your organization.
The social media platform Pinterest has only been around for a decade, but it is already the third-largest social network in the U.S. Although Pinterest is such a popular sharing platform, major art organizations do not appear to be using it to its full potential. Many leading institutions do not even have a public profile, meaning that they are missing out on important digital engagement opportunities. When used strategically, Pinterest can successfully promote an entire institution, a single program, or a department.
Welcome to another year with the Arts Management and Technology Laboratory! Despite 2020 looking completely different than any year I’ve experienced, I am excited to take over as Chief Editor of the platform for 2020-2021. Following Lydia Kilian’s tenure as Chief Editor, during which she focused on the applications of technology to music education, blockchain, music streaming and more, I am looking forward to digging into my interests regarding how the arts, technology, and policy intersect (something I touched on as a contributor last year).
This week, AMT Lab has been investigating what lessons arts organizations can learn from sports as they seek to provide engaging digital experiences for audiences. The National Basketball Association (NBA) is the most prestigious and well-known basketball league in the world, making it imperative that they continue to engage their fans during the pandemic while securing revenue from broadcasts. They found solutions that would permit fans, specifically younger generations, to continue to interact with each other during the games—something that arts organizations could apply to their virtual performances.
As arts organizations look to provide digital experiences to engage audiences, there are lessons to be learned from sports leagues that have restarted seasons and successfully broadcast them to international audiences amidst the Covid-19 pandemic. One example is La Liga. The Spanish league most commonly known as La Liga is one of Europe’s top five soccer leagues. The 2019-2020 season kicked off on August 16, 2019 and was set to go until May 2020, but as the world—and Spain specifically—saw the rapid growth of Covid-19, the league was temporarily suspended. With the campaign entitled #BackToWin, it was the second major European league to resume, with no fans in the stadium and strict safety guidelines. To make the matches a marketable product from an entertainment standpoint, broadcasters experimented with AR “fans” and artificial crowd noise. A spike in La Liga’s international viewership reflects not only the fans’ desire for the return of live sports, but also the value of the product La Liga and its broadcasters were able to create. As sports—and the arts—look for ways to perform virtually, La Liga offers an example for how to do so successfully.
So why sports? Although the general perception of the sports industry focuses on teams and their players, the sports industry encompasses a vast number of stakeholders that affect the state of the industry. The industry is made up of a complex web of live sporting events, food stands, media rights, and brand sponsorships. Most importantly, as with the arts, fans and audiences play a key role when it comes to analyzing the state of the industry. Unlike the situation for arts audiences, the global sports market is growing and expected to continue to grow due to esports, an increase in the number of internet accessible devices and the advent of 5G. What opportunities could this offer arts organizations looking for digital innovations to reach audiences?
As the entertainment and arts industries begin reopening, they face new challenges in light of COVID-19. Each industry is developing unique solutions to keep their audiences and staff safe. Part 3 of this series highlights the emerging trends and new protocols being implemented in the film and tv industries.
