As museums seek to increase engagement in both the physical museum space and across digital platforms, many are striving to create more personalized experiences that differentiate the museum visit and increase engagement with the institution and its collection. These two case studies—the Museum of Old and New Art in Tasmania, Australia, and the Cooper Hewitt Smithsonian Design Museum in New York—are examples of hybrid museums that successfully demonstrate how bridging the physical and virtual in the museum visitor experience can increase the length, breadth and depth of engagement with the institution and its collection.
Data visualization helps art institutions communicate with internal and external communities more effectively and efficiently. There are a numbers of quality data visualization tools available for free, but how arts managers use these tools defines how effective the data visualization. The following four strategies provide a guideline for arts managers to create data visualization with purpose and impact.
AMT-Lab contributors are always looking at all sorts of new technologies in the world of 3D. With the increasing popularity of technologies such as 3D printing, the possibilities continue to emerge. These new technologies and their uses in the art world keep us interested in how the intersection of art and technology impact our world.
Contributors Aoni Wang and Giorgia Gandolfini recently attended Idealware’s webinar, Infographics for Outreach, Advocacy, and Marketing: From Data to Design . This talk delved deeply into strategies for successful design of infographics.
Per Idealware, an infographic is an image that presents data, transferring numbers into a comprehensive visual narrative. Infographics have become very popular among organizations, as they are generally easier to understand and more effective at communicating data to the population at-large than traditional spreadsheets and reports. Infographics attract attention and provide new ways for visitors to engage with data.