Audience Engagement

Broadway Marketing and Audience Engagement with Quincy Brown

Broadway Marketing and Audience Engagement with Quincy Brown

Victoria is joined by Quincy Brown, a Social Media Associate at RPM, a full-service advertising agency for several Broadway musicals, to discuss marketing for theater and arts organizations. Conversations touched on how to usher the audience back to the arts post-covid, the viability of live streaming for the arts, the best social media platforms to grow engagement, and how to foster a sense of community through digital marketing.

Let's Talk: TikTok's Privacy Update and Incubator for Black Creatives, Spotify's Speech Recognition Technology, and More

Let's Talk: TikTok's Privacy Update and Incubator for Black Creatives, Spotify's Speech Recognition Technology, and More

In this episode, B Crittenden and Lutie Rodriguez with guest Ariel Miller focus on recent news surrounding two popular apps: TikTok and Spotify. From biometric data collection to speech analysis on Spotify, what are these apps doing to increase audience engagement and personalization? How does that impact users’ data privacy?

Let's Talk: Golden Globe Nominations, Streaming Platforms for the Arts, and Virtual Museum Engagement

Let's Talk: Golden Globe Nominations, Streaming Platforms for the Arts, and Virtual Museum Engagement

Angela Johnson and B Crittenden discuss the implications of the recent Golden Globe nominations, followed by a conversation about B’s research on if and why some arts organizations should look to distribute their performances on aggregate streaming platforms. They also discuss virtual volunteering and recent virtual solutions to audience engagement found in museums.

VoxPop: P2P Distribution and Marketing via Profit Sharing

VoxPop: P2P Distribution and Marketing via Profit Sharing

In this episode contributor Reid Manning sits down with Charles Hugh, the founder and CEO of Voxpop Games, a peer to peer game distribution and development platform. Together, they discuss the launch of the Voxpop platform and their mission of supporting streamers and developers by utilizing profit sharing with marketing.

Increasing Audience Engagement Through Interactive Design and Gamification

Increasing Audience Engagement Through Interactive Design and Gamification

In this episode, Lydia Kilian, the chief editor of research at AMT lab, sat down with Chance Lytle, a game designer at Schell games, and a recent graduate from the entertainment Technology Center at Carnegie Mellon University. Together, they will discuss several projects that Chance worked on with interactive game design, audience engagement, and gamification.