The landscape of the unscripted video industry is changing. Part 1 of this series explores four case studies demonstrating the current landscape and what features are most appealing to audiences. In this section, the researchers look to experts in the video industry and fans to explore how the landscape is changing and what content providers should expect. This research is applicable to any content provider of unscripted videos. Furthermore, this research serves as an excellent study for understanding what audiences are seeking from the entertainment industry.
Trends in the Unscripted Video Industry through 4 Case Studies: Part 1
The Subscription Video on Demand (SVOD) platform is changing the way viewers watch home entertainment and traditional studios. It is increasingly more difficult to understand an audience’s viewing habits in the over-saturated unscripted programming industry due to the lack of viewer data collection capabilities of SVOD platforms. Through the research and case studies presented in this study, one can better understand a potential audience and what compels them to this type of entertainment.
What You Were Reading in 2019: Top 10 in Arts Management & Technology
In 2019 the Arts Management and Technology Lab researched a wide breadth of content, from product reviews of image editing software to industry analysis of music streaming. As the year draws to a close, looking back through Google analytics offers a perspective on what the arts management field was particularly keen to learn over the year. Read on to see if the top topics align with any of your particular interests or passions.