Interview

Interweaving Social: An Interview With The Royal Shakespeare Company's Sarah Ellis, Part 2

Interweaving Social: An Interview With The Royal Shakespeare Company's Sarah Ellis, Part 2

In the second part of her interview, Sarah Ellis, the Digital Producer of the Royal Shakespeare Company (RSC), expands upon the intricacies of introducing both audiences and actors into the world of a digital play. ‘Midsummer’s Nights Dreaming’ was an innovative digital experiment which explored storytelling and audience engagement online using social media.

Interweaving Social: An Interview with The Royal Shakespeare Company's Sarah Ellis, Part 1

Interweaving Social: An Interview with The Royal Shakespeare Company's Sarah Ellis, Part 1

In the first part of her interview, Sarah Ellis, the Digital Producer of the Royal Shakespeare Company (RSC), discusses the inspiration, preparation, and implementation of Midsummer Night’s Dreaming, a rendition of Shakespeare’s A Midsummer Night’s Dream hosted largely online, in real-time over the course of 3 days.  Ms. Ellis sits down with AMT Lab's Kristen Sorek West to discuss how, together with Google’s Creative Lab, the RSC brought to life over 50 characters using numerous social media profiles, characterized content, and real-time conversations with audiences.

Interview with Undervolt & Co

Undervolt and Co's Co-founder and Curator Johnny Woods, along with artists Jennifer Juniper Stratford, Birch Cooper, and Brenna Murphy, sat down with AMT Lab Editor Stewart Urist,  for an interview exploring the challenges and goals of this young organization.

Branding itself as a, "label for experimental video artists," the work of Undervolt's artists spans a mind boggling range of artistic styles, ranging from psychedelic computer generated dreamscapes, to "mutant" television shows, to sculptural synthesizers blending light and sound. 

Interweaving Social: An Interview With The Cleveland Museum Of Art's Reena S. Goodwin, Part 2

Interweaving Social: An Interview With The Cleveland Museum Of Art's Reena S. Goodwin, Part 2

In the second part of her interview, Reena S. Goodwin, the Digital Communications Manager at the Cleveland Museum of Art, expands on the use of social media for museum events, the challenges associated with social media, and making “connections with audiences, not for them.” 

Interweaving Social: An Interview with the Cleveland Museum of Art's Reena Goodwin, Part 1

Interweaving Social: An Interview with the Cleveland Museum of Art's Reena Goodwin, Part 1

Reena S. Goodwin, the Cleveland Museum of Arts’ Digital Communications Manager shares approaches social media as a natural extension of the museum, uniquely reinforcing the museum’s physical experience, sense of community, and creative voice. AMT Lab’s Kristen Sorek West spoke to Ms. Goodwin to learn more about the museum’s approach to social media both online and in the museum.