Interview

Interview with Fractured Atlas' Selena Juneau-Vogel: The philosophy of Artful.ly and the future of CRM software

Interview with Fractured Atlas' Selena Juneau-Vogel: The philosophy of Artful.ly and the future of CRM software

This week, I spoke with Selena Juneau-Vogel, Artful.ly’s Program Director, who has been with the project almost since the beginning. Our wide-ranging conversation covered everything from past names of the project, such as ATHENA (don’t ask her what it stands for, nobody could remember), to the future of CRM, which Selena feels will involve “social CRM”—the integration of social media into patron records. Listen to the whole piece below to hear more about how:

Interview with Woolly Mammoth's Deeksha Gaur: Engaging Audiences Digitally

Interview with Woolly Mammoth's Deeksha Gaur: Engaging Audiences Digitally

When it comes to audience engagement, Washington DC's Woolly Mammoth Theatre Company is considered by many to be one of the rock-stars. During its 30th anniversary season (2009-2010), Woolly created an entirely new "Connectivity Department" tasked with taking audience outreach to a new level. Guided by the mission "...to ignite an explosive engagement between theatre artists and the community..." Woolly has created remarkable lobby experiences, interacted more directly with audience members, and been inspired to utilize a slew of social media tools in an effort to keep the conversation around its art constantly flowing.

Interview with Ceci Dadisman: Online Marketing and Audience Engagment

Ceci Dadisman, Palm Beach Opera's Director of PR and Marketing, sat down with AMTLab to talk about her work and how she utilizes a variety of digital platforms to market more effectively and increase audience engagement. She also offered numerous tips about how arts organizations can get started in the world of new media.