Creativity

Can An Algorithm Greenlight A Movie? - The AI Insights of Film Development

Can An Algorithm Greenlight A Movie? - The AI Insights of Film Development

Like many industries, the entertainment industry is exploring how to use artificial intelligence (AI) to make business decisions. What happens to original storytelling when Hollywood uses AI to predict a film’s success? In this episode of Tech and the Arts,  AMT Lab Contributor Minky Kang investigates whether AI can be used to determine if a movie should be produced, or “greenlit.”