We talk a lot about the free ways to use Facebook on this site, but this time Crystal will walk us through a paid service- Facebook Ads. You'll see how you can use them, how to target them to different demographics, and what you can learn from them.
Mini-nar - Facebook Ads from Technology in the Arts on Vimeo.
If you want to learn more about testing and Facebook, check out Podcast Episode #76 – Virtual Lobbies, Facebook Advertising Strategy, and Online Marketing Hits and Misses, as well as our webinar How to Make the Most of Your Facebook Page.
We are also looking for ideas for future mini-nars! If you have an idea for a subject that we could cover in about 5-10 minutes, please comment below or suggest one any time via Facebook or Twitter.