Fundraising, Arts & Technology
Ian Hawthorne
DAF Punks Part Two: Beyond Simple Giving, A New ...

With little success in larger-scale government oversight so far, it begs the question: how is the marketplace for DAFs changing and innovating in the response to these singularizing criticisms? Is the market listening and self-correcting as a way to preempt such legislation? Given the broad variety of DAF sponsor organizations, it is evident that the field, while large, is not a monolith and deserves to be measured at its innovative margins. Newer sponsors have revealed themselves to be particularly aware of the controversies yet remain focused on the opportunities these accounts provide and are demonstrating new approaches to DAF sponsorship aimed at greater payout rates and democratization of their platforms.

DAF Punks Part Two: Beyond Simple Giving, A New Model for DAFs
Fundraising, Arts & Technology
Ian Hawthorne
DAF Punks Part One: How Tech-Fueled Disruptors ...

While institutional philanthropy is in a boom-time, foundations have not monopolized such growth. The renewed interest in donor advised funds (DAF) since the pandemic has triggered meteoric growth in the amount of assets stored in DAFs, with recent figures showing over $229 billion stored across 2 million DAF accounts, receiving roughly $86 billion in annual contributions, and granting nearly $52 billion in 2022.

DAF Punks Part One: How Tech-Fueled Disruptors are Reshaping the Role of Donor Advised Funds
Artificial Intelligence, Social Media, Surveys
Samantha Sonnet
What Are Museum Professionals Saying About ...

The use of generative AI (GenAI) tools is becoming increasingly prevalent in marketing, particularly for smaller organizations or nonprofits seeking innovative ways to engage audiences and improve workflow efficiency. This article dives into data collected through a survey that was sent out to museum professionals in Pittsburgh and Cleveland to better understand how and if they are utilizing generative AI tools in their marketing strategies.

What Are Museum Professionals Saying About Generative AI for Marketing?
entertainment, Artificial Intelligence
Hannah Brainard
April News: Entertainment Industry Divided on ...

This month, music and film are at the forefront as each battles with the future uses for burgeoning tech. While AI-generated film visuals seem to be coming up short, progress toward realistic AI-generated music is starting to send shockwaves. On the consumer side, music streaming tools are being released to allow more listening experience customization. Across the industry, artists are celebrating ways that some these new tools can enhance their work, while speaking out against potential impacts on jobs, compensation, and creative freedom.

April News: Entertainment Industry Divided on AI Tools
Artificial Intelligence, Marketing, Social Media
Samantha Sonnet
How Generative AI is Impacting Digital Marketing

Generative AI (GenAI) has become increasingly integrated into marketing and communication careers, and even our daily lives, with the rise of various text-to-image, text-to-video, & text-to-text tools. As digital marketers find new and innovative ways to keep up with the trends, and specifically GenZ in a quick-changing popular culture scene, how are they reacting to the rise of GenAI?

How Generative AI is Impacting Digital Marketing

web analytics

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Upcoming Webinar - Google Analytics - Boot Camp for Beginners

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google-analyticsGoogle Analytics - Boot Camp for BeginnersTuesday, March 8, 2011 2:00pm - 3:30pm Eastern Register today for $25 Presenter: David Dombrosky

Google Analytics is by far the most widely used website analytics software, and it's free.  Yet many artists and arts managers pay little attention to what the analytics data is telling them about their websites.  Very few of us actually use the data to inform decisions about the design of our sites and the content that we post on our sites.

In this 90-minute webinar, we will:

  • Explore the various types of data captured by the Google Analytics service
  • Review methods for charting traffic to your site driven by your social media accounts
  • Discuss what the numbers actually mean and their implications for your site and your visitors
  • Articulate strategies for utilizing Google Analytics to make decisions regarding website design and content

David Dombrosky is the Executive Director of the Center for Arts Management and Technology (CAMT), an applied research center at Carnegie Mellon University investigating ways in which arts organizations can use online technology to more effectively meet their goals. He frequently presents technology and social media workshops for arts conferences – most recently for The Association of American Cultures, Performing Arts Exchange, Chorus America, Opera America, College Art Association, and Grantmakers in the Arts.