This month, music and film are at the forefront as each battles with the future uses for burgeoning tech. While AI-generated film visuals seem to be coming up short, progress toward realistic AI-generated music is starting to send shockwaves. On the consumer side, music streaming tools are being released to allow more listening experience customization. Across the industry, artists are celebrating ways that some these new tools can enhance their work, while speaking out against potential impacts on jobs, compensation, and creative freedom.
Generative AI (GenAI) has become increasingly integrated into marketing and communication careers, and even our daily lives, with the rise of various text-to-image, text-to-video, & text-to-text tools. As digital marketers find new and innovative ways to keep up with the trends, and specifically GenZ in a quick-changing popular culture scene, how are they reacting to the rise of GenAI?
Arts and cultural organizations are becoming increasingly aware of their climate impact, and many are taking action to reduce harm. Tracking, reporting, and offsetting emissions may seem like an overwhelming feat for small or mid-sized organizations, but emerging blockchain technology may help make the process more efficient and reliable.
As previously foreshadowed by Samantha in an article written in July of 2023, TikTok: Opportunity and Risk, TikTok has been under a microscope from governments across the globe for quite awhile. The analysis provided in her article is still relevant today given the recent vote to ban TikTok, and the United States House moving forward to force Chinese state-owned TikTok company ByteDance to sell their ownership of the U.S. version of TikTok, or lose access to the United States TikTok market. To fully understand the situation, this article will recap TikTok’s controversial Privacy Policy and the 2023 testimonies, and also discuss the current governmental situation surrounding the ban.
Digital strategy has become a buzzword after the explosion of AI in the last 18 months. Yet, it is not about AI. AI has been the tipping point for organizations and professionals to recognize that they must update or create a digital strategy for success. Digitally-forward arts organizations already have a digital component as part of their strategic plan. Read more to understand the need for technology to be a core component of strategic plans and operations.
Museum collections, specifically archives, in arts and research institutions are frequently viewed negatively partially because their upkeep is expensive and complicated, taking over precious work-hours for an already overworked staff. The Smithsonian Institution's ongoing operation of a Digital Transcription Center demonstrates that this upkeep can be accomplished in a cost-saving and engaging way.
Arts organizations of all sizes grapple with the question of how best to house information on the array of individuals with whom they interact. From ticket buyers to donors, members to volunteers, every arts organization builds a variety of relationships with a variety of constituents. Complicating matters, of course, is that many times these groups overlap. For the organization that wants to understand all the dimensions of its patron relationships, obtaining complete and nuanced profiles is often a challenge, time-consuming at best and impossible at worst. Recent years have seen a burgeoning of Constituent Relationship Management systems (CRMs), about which a wealth of literature is available.
Technology in the Arts has just published the results of a survey regarding technology adoption and implementation in the arts and cultural field. (Access the PDF publication here).
In order to uncover emerging trends and differences in the use of technology amongst arts and cultural organizations, we asked arts managers to provide us with baseline information as well as a self-assessment of the role of technology in their organizations. Respondents shared information about where they are now, which technologies they hope to adopt in the coming year, and how they find the resources they need to implement and maintain technology.
This report, which includes responses across a broad spectrum of arts and cultural organizations representing a variety of disciplines in the United States and Canada, reveals a snapshot of how the field approaches technology.
What did we discover? Here is a small sampling of the findings that emerged:
Want to find out more? Check out our report and see how your organization compares.
