Case studies of arts organizations leveraging technology through new and novel approaches, research updates from AMTLab contributors, and monthly summaries of technological happenings in the arts management world.
Posted in: Audience Engagement
Shifting audience interests towards interactive and shareable experiences has led many museums to explore the potential of digital engagement tools. Given the costs and changes typically required for successful digital integration, museum staff must first ask themselves why their institution should consider investing in emerging technologies and what they hope to achieve from such an investment.
Immersive Experiences (AR, VR, and mixed reality) are emerging in the performing arts world. Let’s take a close look to gain a better understanding of the reasons why performing arts organizations implement these kinds of technology and discover whether it was worth the investment at this time in the technology’s development.
The comic book industry has been utilizing technology to create novel distribution pathways for many of their materials. By examining their solutions arts organizations may gain inspiration for ways to archive their textual or print works, and create interactive and engaging way for audience to appreciate the artworks.
Combining geographic information, multimedia content, and text narrative, Esri’s Story Maps is a tool that can support an organization with seeking to use place-based storytelling.
While Instagram may be one of the most popular social media platforms, it lacks a convenient link-sharing within an individual post. Fortunately, there are tools available to circumvent this issue.
Jane Alexander, the Chief Digital Information Officer of the Cleveland Museum of Art discusses the ArtLens app, audience engagement, digital natives, and social sharing in the newest episode of the AMT-Lab podcast series.
There are a lot of options for how people may choose to allocate their time, attention, and financial resources. To an extent there is competition in the cultural sector between museums, theaters, and other similar organizations, but external options, such as other forms of entertainment or educational technology, present a plethora of choices for the consumer. With that in mind, as we start the year let’s take a brief scan of what was hot in the tech world through the 2018 holiday season, and what appears to be on the horizon.
Technical innovations are increasing opportunities for patrons who have low or no vision to engage with the arts. There are four dominant approaches for serving these members of the community: seeing through touch tours, beacon technology, audio description, and applications on personal devices.
Image credit: National Park Service
Artificial Intelligence opens new avenues for museums to engage audiences, and create a plural vision of the museum. In our latest podcast Daniel Morena, of 32Bits, discusses the Iris+ AI exhibit integration used at the Museum of the Future in Rio de Janeiro, Brazil.
Artificial Intelligence is opening up a new world of possibilities for arts organizations in terms of programmatic offerings, guest services, and management. A recent convening of the American Alliance of Museums, hosted by the Perez Art Museum Miami, and sponsored by The Knight Foundation and Alley Interactive, brought together museum professionals, technologists, and futurists to discuss how AI is, and can be used in museums.