Artificial Intelligence, Marketing, Social Media
Samantha Sonnet
How Generative AI is Impacting Digital Marketing

Generative AI (GenAI) has become increasingly integrated into marketing and communication careers, and even our daily lives, with the rise of various text-to-image, text-to-video, & text-to-text tools. As digital marketers find new and innovative ways to keep up with the trends, and specifically GenZ in a quick-changing popular culture scene, how are they reacting to the rise of GenAI?

How Generative AI is Impacting Digital Marketing
Blockchain, Sustainability
Hannah Brainard
Blockchain Technology for Climate Action in the ...

Arts and cultural organizations are becoming increasingly aware of their climate impact, and many are taking action to reduce harm. Tracking, reporting, and offsetting emissions may seem like an overwhelming feat for small or mid-sized organizations, but emerging blockchain technology may help make the process more efficient and reliable. 

Blockchain Technology for Climate Action in the Arts
Advocacy, Arts & Technology, Laws & Legal, Social Media
AMT Lab Staff
TikTok — to Ban or Not to Ban

As previously foreshadowed by Samantha in an article written in July of 2023, TikTok: Opportunity and Risk, TikTok has been under a microscope from governments across the globe for quite awhile. The analysis provided in her article is still relevant today given the recent vote to ban TikTok, and the United States House moving forward to force Chinese state-owned TikTok company ByteDance to sell their ownership of the U.S. version of TikTok, or lose access to the United States TikTok market. To fully understand the situation, this article will recap TikTok’s controversial Privacy Policy and the 2023 testimonies, and also discuss the current governmental situation surrounding the ban. 

TikTok — to Ban or Not to Ban
Artificial Intelligence, Arts & Technology, Data, Digital Futures, Management
Brett Ashley Crawford, Ph.D.
Digital Strategy: Not Optional Anymore

Digital strategy has become a buzzword after the explosion of AI in the last 18 months. Yet, it is not about AI. AI has been the tipping point for organizations and professionals to recognize that they must update or create a digital strategy for success. Digitally-forward arts organizations already have a digital component as part of their strategic plan. Read more to understand the need for technology to be a core component of strategic plans and operations.

Digital Strategy: Not Optional Anymore
Social Media, entertainment
Hannah Brainard
March News: Privacy, Security, and Trust Busting

This month, the United States federal government is placing increased scrutiny on big tech regarding privacy, security, and market competition. While the Department of Justice files an antitrust suit against Apple for its hold on the smartphone market, Congress makes a bold statement with legislation potentially banning TikTok in the U.S.. Meanwhile, Reddit’s initial public offering may signal a move for tech companies to go public. In the world of entertainment, innovative tech brings scent to the gaming experience, and artists explore blockchain to compete with music streaming platforms.

March News: Privacy, Security, and Trust Busting

Meeting Audiences Where They Are: The Data Behind Streaming Classical Music

Meeting Audiences Where They Are: The Data Behind Streaming Classical Music

As streaming becomes the most popular method of consuming music, orchestras and opera companies have an additional method of distributing their content. Which organizations are currently taking advantage of streaming and how are they using it? This raw data set helps answer those questions.

Photo source: http://www.violinist.com/blog/laurie/201611/20869/

Telling Stories with Data: 4 Steps to Making Data Visualizations More Readable

Telling Stories with Data: 4 Steps to Making Data Visualizations More Readable

Data visualization helps art institutions communicate with internal and external communities more effectively and efficiently. There are a numbers of quality data visualization tools available for free, but how arts managers use these tools defines how effective the data visualization. The following four strategies provide a guideline for arts managers to create data visualization with purpose and impact.

Uninterrupted Research: Advancing the Digitization of Archives

Uninterrupted Research: Advancing the Digitization of Archives

Art historical research became more scientific with the accessibility of photography, documenting specific features of work and facilitating visual archiving along with the written word. Storing these elements together provides researches with a more complete vision of the narrative overtime.

Got Arts Funding, Now What? Thank Your Legislators!

Got Arts Funding, Now What? Thank Your Legislators!

Again, we celebrate saving federal funding for arts and culture. However, did you remember to thank your legislators? Contributor Lesly gives tips why expressing gratitude is important AND what digital tools and resources you can use to thank policymakers that support the arts.

UX Design for Accessibility: 6 Steps to WCAG Compliance

UX Design for Accessibility: 6 Steps to WCAG Compliance

The website is a place where participants get to know more about the organization. Designing a webpage that accommodates people with all kinds of different needs is a main step to make the organization accessible. Here are six low-cost, quick web design considerations that any organization can easily employ to improve the website.

Learning How To Visualize Data: Free & Low Cost Professional Development for Beginners

Learning How To Visualize Data: Free & Low Cost Professional Development for Beginners

Graphing is something that many people have had to do, whether it was in 9th grade algebra or on last year’s annual report. For some managers this is a simple task, but for others it is more difficult. Here is a list of how to start learning these skills and where these courses can be found online.

Digital Humanities: Library of Congress Labs Opens Collections for Productivity and Play

Digital Humanities: Library of Congress Labs Opens Collections for Productivity and Play

Archives generally are expected to be places of preservation and documentation, as opposed to innovative research. However, the Library of Congress, America’s oldest archive, just recently unveiled a virtual laboratory space to promote experimental research and creative uses for their aged collections.